Data on the critical and distinctive skills necessary for those working in the General Marketing & Marketing Management field from the Bureau of Labor Statistics. General Marketing & Marketing Management majors need many skills, but most especially Active Listening. The revealed comparative advantage (RCA) shows that General Marketing & Marketing Management majors need more than the average amount of Management of Financial Resources, Management of Material Resources, and Negotiation.

These two visualizations, one a radial chart and one a bar chart, show the same information, a rating of how necessary the following skills are for General Marketing & Marketing Management majors. Toggle between "value" and "RCA" to see the absolute rating of that skill (value) and the revealed comparative advantage (RCA), or how much greater or lesser that skill's rating is than the average. The longer the bar or the closer the line comes to the circumference of the circle, the more important that skill is. The importance of Management of Financial Resources is very distinctive for majors, but the Active Listening, Speaking, and Social Perceptiveness are the three most important skills for people in the field.