Superior, WI

Census Place

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2023 Population

26,550

0.0452% 1-year decline

US Senator

Ron Johnson

Republican Party

US Senator

Tammy Baldwin

Democratic Party

2023 Median Age

38.9

0.517% 1-year increase

2023 Poverty Rate

13%

6.4% 1-year decrease

2023 Median Household Income

$63,415

15.4% 1-year growth

2023 Median Property Value

$168,500

8.43% 1-year growth

2023 Employed Population

14,129

0.369% 1-year growth

About

In 2023, Superior, WI had a population of 26.6k people with a median age of 38.9 and a median household income of $63,415. Between 2022 and 2023 the population of Superior, WI declined from 26,562 to 26,550, a −0.0452% decrease and its median household income grew from $54,935 to $63,415, a 15.4% increase.

The 5 largest ethnic groups in Superior, WI are White (Non-Hispanic) (88.8%), Two+ (Non-Hispanic) (4.62%), Black or African American (Non-Hispanic) (1.69%), Asian (Non-Hispanic) (1.64%), and American Indian & Alaska Native (Non-Hispanic) (1.01%).

None of the households in Superior, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

98.9% of the residents in Superior, WI are U.S. citizens.

The largest universities in Superior, WI are University of Wisconsin-Superior (650 degrees awarded in 2022).

In 2023, the median property value in Superior, WI was $168,500, and the homeownership rate was 61.2%.

Most people in Superior, WI drove alone to work, and the average commute time was 16.4 minutes. The average car ownership in Superior, WI was 2 cars per household.

United States Wisconsin Douglas County, WI Duluth, MN-WI St. Louis County (Southeast)--Duluth, Hermantown & Proctor Cities PUMA, MN Northwest Wisconsin Counties PUMA, WI

Population & Diversity

Superior, WI is home to a population of 26.6k people, from which 98.9% are citizens. As of 2023, 2.13% of Superior, WI residents were born outside of the country (565 people).

In 2023, there were 19.2 times more White (Non-Hispanic) residents (23.6k people) in Superior, WI than any other race or ethnicity. There were 1.23k Two+ (Non-Hispanic) and 448 Black or African American (Non-Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

98.9%

2023 Citizenship

98.6%

2022 Citizenship

As of 2023, 98.9% of Superior, WI residents were US citizens, which is higher than the national average of 93.4%. In 2022, the percentage of US citizens in Superior, WI was 98.6%, meaning that the rate of citizenship has been increasing.

The following chart shows US citizenship percentages in Superior, WI compared to that of it's neighboring and parent geographies.

Diversity

Race and Ethnicity

The 3 largest ethnic groups in Superior, WI

White (Non-Hispanic)
23.6k ± 202
Two+ (Non-Hispanic)
1.23k ± 199
Black or African American (Non-Hispanic)
448 ± 162

2.08%

Hispanic Population

551 people

2.08% of the people in Superior, WI are hispanic (551 people).

The following chart shows the 7 races represented in Superior, WI as a share of the total population.

Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for Wisconsin.

Most Common Origin

Mexico
84,791 ± 7,097 people
India
23,051 ± 3,720 people
China
15,381 ± 3,041 people

In 2022, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 84,791 Wisconsin residents, followed by India with 23,051 and China with 15,381.

Foreign-Born Population

2.13%

2023 Foreign-Born Population

565 people

2.79%

2022 Foreign-Born Population

740 people

As of 2023, 2.13% of Superior, WI residents (565 people) were born outside of the United States, which is lower than the national average of 13.8%. In 2022, the percentage of foreign-born citizens in Superior, WI was 2.79%, meaning that the rate has been decreasing.

The following chart shows the percentage of foreign-born residents in Superior, WI compared to that of it's neighboring and parent geographies.

Military

Veterans

Most Common Service Period

Vietnam
511 ± 130
Gulf War (2001-)
297 ± 135
Gulf War (1990s)
170 ± 95

Superior, WI has a large population of military personnel who served in Vietnam, 1.72 times greater than any other conflict.

Economy

The economy of Superior, WI employs 14.1k people. The largest industries in Superior, WI are Health Care & Social Assistance (2,335 people), Retail Trade (2,037 people), and Accommodation & Food Services (1,379 people), and the highest paying industries are Mining, Quarrying, & Oil & Gas Extraction ($123,490), Utilities ($66,898), and Manufacturing ($64,167).

Males in Wisconsin have an average income that is 1.32 times higher than the average income of females, which is $58,062. The income inequality in Wisconsin (measured using the Gini index) is 0.443, which is lower than than the national average.

Employment

Occupations

14.1k

2023 Value

± 792

0.369%

1 Year growth

± 7.93%

From 2022 to 2023, employment in Superior, WI grew at a rate of 0.369%, from 14.1k employees to 14.1k employees.

The most common job groups, by number of people living in Superior, WI, are Office & Administrative Support Occupations (1,325 people), Management Occupations (1,250 people), and Sales & Related Occupations (1,229 people). This chart illustrates the share breakdown of the primary jobs held by residents of Superior, WI.

Unemployment Insurance Claims

Data is only available at the state level. Showing data for false.

This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Industries

Employment by Industries

14.1k

2023 Value

± 792

0.369%

1 Year growth

± 7.93%

From 2022 to 2023, employment in Superior, WI grew at a rate of 0.369%, from 14.1k employees to 14.1k employees.

The most common employment sectors for those who live in Superior, WI, are Health Care & Social Assistance (2,335 people), Retail Trade (2,037 people), and Accommodation & Food Services (1,379 people). This chart shows the share breakdown of the primary industries for residents of Superior, WI, though some of these residents may live in Superior, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

Median Earnings by Industry

$52,469

Median earning men ± $3,848

$37,557

Median earning women ± $3,266

The industries with the best median earnings for men in 2023 are Manufacturing ($70,548), Construction ($66,875), and Wholesale Trade ($62,865).

The industries with the best median earnings for women in 2023 are Transportation & Warehousing, & Utilities ($61,250), Information ($60,294), and Wholesale Trade ($48,194).

Employment by Industry Sector

Data is only available at the state level. Showing data for Wisconsin.

Y-Axis

1.6%

Year-over-year growth

Employment change between February 2022 and February 2023

As of February 2023, there are 2.95M people employed in Wisconsin. This represents a 1.6% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 13.3%.

The following chart shows monthly employment numbers for each industry sector in Wisconsin.

Civics

In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

Presidential Elections

Presidential Popular Vote Over Time

Voting results are not available for Superior, WI. Showing the available data for Wisconsin.

2024 Election Results

Donald J. Trump (49.6%)
Republican Party
Kamala Harris (48.7%)
Democratic Party
Robert Kennedy (0.518%)
Independent Party

In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

The following chart shows the popular vote results in Wisconsin for each registered party from 1976 to 2024.

Senator Elections

US Senators from Wisconsin

Senatorial voting results are only available at the state level. Showing data for Wisconsin.

Ron Johnson

Senator from Wisconsin

Assumed office on January 3, 2011

Tammy Baldwin

Senator from Wisconsin

Assumed office on January 3, 2013

Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

US Representative Elections

US Representatives from Wisconsin

Wisconsin is currently represented by 8 members in the U.S. house.

Members of the House of Representives are elected to 2-year terms, and the following chart shows the how the members for Wisconsin have changed over time starting in 2008.

Education

In 2022, universities in Superior, WI awarded 650 degrees. The student population of Superior, WI in 2022 is skewed towards women, with 907 male students and 1,803 female students.

Most students graduating from Universities in Superior, WI are White (539 and 90.4%), followed by Hispanic or Latino (21 and 3.52%), Two or More Races (12 and 2.01%), and American Indian or Alaska Native (11 and 1.85%).

The largest universities in Superior, WI by number of degrees awarded are University of Wisconsin-Superior (650 and 100%).

The most popular majors in Superior, WI are Elementary Education & Teaching (86 and 13.2%), General Educational Leadership & Administration (74 and 11.4%), and General Business Administration & Management (64 and 9.85%).

The median tuition cost in Superior, WI for a public four year colleges is $6,535 for in-state students and $14,108 for out-of-state students.

Admissions & Enrollments

Applicants, Admissions & Enrolled

University

Measure

In 2022 in Superior, WI, the percentage of applicants admitted was 95.6%, while the percentage of admitted who enrolled was 14.4%. The number of students enrolled in 2022 was 2,710 (33.5% men and 66.5% women).

The line chart shows the evolution of the percentage of applicants admitted, admitted who enrolled or the number of students enrolled according to the option selected in the upper button.

Enrollments by Gender and Races

Universities

In 2022 there were 2,710 students enrolled in Superior, WI, 33.5% men and 66.5% women.

By race, the largest number of students enrolled was concentrated in White with 2,209 records, of which 69.9% were women and 30.1% men.

Completions

Concentrations

Most Common

Other Multidisciplinary Studies
32 degrees awarded
Elementary Education & Teaching
86 degrees awarded
General Business Administration & Management
64 degrees awarded

In 2022, the most common concentation for Bachelors Degree recipients in Superior, WI was Other Multidisciplinary Studies with 32 degrees awarded.

This visualization illustrates the percentage of students graduating with a Bachelors Degree from schools in Superior, WI according to their major.

Universities

Gender

Race

University of Wisconsin-Superior

Largest Universities by degrees awarded

650 degrees awarded

In 2022, the institution with the largest number of graduating students was University of Wisconsin-Superior with 650 degrees awarded.

Student Diversity

University

In 2022, 215 men were awarded degrees from institutions in Superior, WI, which is 0.494 times less than the 435 female students who received degrees in the same year.

In 2022 the most common race/ethnicity group awarded degrees at institutions was White students. These 539 degrees mean that there were 25.7 times more degrees awarded to White students then the next closest race/ethnicity group, Hispanic or Latino, with 21 degrees awarded.

Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

Tuition

Average Net Price by Sector

Universities

Public, 4-year or above ($6,535) is the sector with the highest median state tuition in 2022.

Public, 4-year or above ($1,632) is the sector with the highest median state fee in 2022.

Public, 4-year or above ($1,000) is the sector with the highest average net price of books and supplies.

The graph shows the average net price by sector and year.

Working Population

Educational Pyramid

Data is only available at the state level. Showing data for Wisconsin.

Measure

In 2022, 0.697% of men over 25 years of age had not completed any academic degree (no schooling), while 0.597% of women were in the same situation.

This visualization shows the gender distribution of the population according to the academic level reached.

Educational Attainment

Data is only available at the state level. Showing data for Wisconsin.

Race

The most common educational levels obtained by the working population in 2022 were High School or Equivalent (1.41M), Some college (1.02M), and Bachelors Degree (921k).

This visualization illustrates the percentage distribution of the population according to the highest educational level reached. You can filter the data by race by using the selector above.

Housing & Living

The median property value in Superior, WI was $168,500 in 2023, which is 0.555 times smaller than the national average of $303,400. Between 2022 and 2023 the median property value increased from $155,400 to $168,500, a 8.43% increase. The homeownership rate in Superior, WI is 61.2%, which is approximately the same as the national average of 65%.

People in Superior, WI have an average commute time of 16.4 minutes, and they drove alone to work. Car ownership in Superior, WI is approximately the same as the national average, with an average of 2 cars per household.

Median household income in Superior, WI is $63,415. In 2023, the place with the highest median household income in Superior, WI was Census Tract 205 with a value of $91,071, followed by Census Tract 204 and Census Tract 209, with respective values of $83,719 and $71,513.

Housing

Property

$168,500

Median Property Value 2023

±$6,427

$7,165

Median Property Taxes

±$532

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Superior, WI the largest share of households pay taxes in the $2k - $3k range.

The chart underneath the paragraph shows the property taxes in Superior, WI compared to it's parent and neighbor geographies.

Rent vs Own

61.2%

Homeownership

2023

60.4%

Homeowners with Mortgage

2023

In 2023, 61.2% of the housing units in Superior, WI were occupied by their owner. This percentage grew from the previous year's rate of 58.7%.

This chart shows the percentage of owner in Superior, WI compared it's parent and neighboring geographies.

Equity

Income by Location

Use the dropdown to filter by race/ethnicity.

Race/Ethnicity

Highest Median Household Income (Total)

Census Tract 205
Census Tract 204
Census Tract 209

In 2023, the place with the highest Median Household Income (Total) in Superior, WI was Census Tract 205 with a value of $91,071, followed by Census Tract 204 and Census Tract 209, with respective values of $83,719 and $71,513.

The following map shows all of the places in Superior, WI colored by their Median Household Income (Total).

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$63,415

Median Household Income

± $5,806

11.7k

Number of Households

± 713

In 2023, the median household income of the 11.7k households in Superior, WI grew to $63,415 from the previous year's value of $54,935.

The following chart displays the households in Superior, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

Wage Distribution

The closest comparable wage GINI for Superior, WI is from Wisconsin.

0.443

2022 Wage GINI in Wisconsin

0.443

2021 Wage GINI in Wisconsin

In 2022, the income inequality in Wisconsin was 0.443 according to the GINI calculation of the wage distribution. Income inequality had a 0.043% decline from 2021 to 2022, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.478. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

Transportation

Commuter Transportation

Most Common Commute in 2023

Drove Alone (74.3%)
Carpooled (11.4%)
Worked At Home (6.99%)

In 2023, 74.3% of workers in Superior, WI drove alone to work, followed by those who carpooled to work (11.4%) and those who worked at home (6.99%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Commute Time

16.4 minutes

Average Travel Time

Using averages, employees in Superior, WI have a shorter commute time (16.4 minutes) than the normal US worker (26.6 minutes). Additionally, 1.92% of the workforce in Superior, WI have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Superior, WI compares to that of it's neighboring and parent geographies.

Car Ownership

2 cars

Average Number

The following chart displays the households in Superior, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Superior, WI have 2 cars.

Poverty

Poverty & Diversity

13% of the population for whom poverty status is determined in Superior, WI (3.34k out of 25.6k people) live below the poverty line, a number that is higher than the national average of 12.4%. The largest demographic living in poverty are Females 55 - 64, followed by Females 18 - 24 and then Females 25 - 34.

The most common racial or ethnic group living below the poverty line in Superior, WI is White, followed by Black and Two Or More.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

Social Needs

Data only available at the state level.

Most prevalent states

California
35,798 individuals
New York
5,087 individuals
Florida
4,915 individuals

In 2017, California had the highest estimated number of chronically homeless individuals in the nation, at 35,798. New York has the second highest (5,087), followed by Florida (4,915).

The following map shows the estimated number of chronically homeless individuals by state over multiple years.

Health

94.6% of the population of Superior, WI has health coverage, with 53.2% on employee plans, 15.9% on Medicaid, 11.4% on Medicare, 11.9% on non-group plans, and 2.22% on military or VA plans.

Primary care physicians in Douglas County, WI see 3973 patients per year on average, which represents a 7.93% decrease from the previous year (4315 patients). Compare this to dentists who see 1637 patients per year, and mental health providers who see 660 patients per year.

Coverage

Patient to Clinician Ratios

Data is only available at the country level. Showing data for Douglas County, WI.

3,973 to 1

Patient to Primary Care Physician Ratio in Douglas County, WI

Primary care physicians in Douglas County, WI see an average of 3,973 patients per year. This represents a 7.93% decrease from the previous year (4,315 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Douglas County, WI in comparison to its neighboring geographies.

Health Care Diversity

In 2023, insured persons according to age ranges were distributed in 20.6% under 18 years, 23.8% between 18 and 34 years, 39.1% between 35 and 64 years, and 16.6% over 64 years.

By gender, of the total number of insured persons, 47.5% were men and 52.5% were women.

The following chart shows the number of people with health coverage by gender.

Uninsured People

5.41%

Uninsured

53.2%

Employer Coverage

15.9%

Medicaid

11.4%

Medicare

11.9%

Non-Group

2.22%

Military or VA

Between 2022 and 2023, the percent of uninsured citizens in Superior, WI declined by 7.9% from 5.87% to 5.41%.

The following chart shows how the percent of uninsured individuals in Superior, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.

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