Ashland, WI

Census Place

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2023 Population

7,884

0.24% 1-year decline

US Senator

Ron Johnson

Republican Party

US Senator

Tammy Baldwin

Democratic Party

2023 Median Age

40.2

1.26% 1-year increase

2023 Poverty Rate

24.1%

3.13% 1-year decrease

2023 Median Household Income

$49,258

4.27% 1-year growth

2023 Median Property Value

$162,200

12.6% 1-year growth

2023 Employed Population

3,914

3.07% 1-year decline

About

In 2023, Ashland, WI had a population of 7.88k people with a median age of 40.2 and a median household income of $49,258. Between 2022 and 2023 the population of Ashland, WI declined from 7,903 to 7,884, a −0.24% decrease and its median household income grew from $47,239 to $49,258, a 4.27% increase.

The 5 largest ethnic groups in Ashland, WI are White (Non-Hispanic) (84%), American Indian & Alaska Native (Non-Hispanic) (5.54%), Two+ (Non-Hispanic) (5.23%), White (Hispanic) (2.19%), and Asian (Non-Hispanic) (0.951%).

None of the households in Ashland, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

99% of the residents in Ashland, WI are U.S. citizens.

The largest universities in Ashland, WI are Northland College (124 degrees awarded in 2022).

In 2023, the median property value in Ashland, WI was $162,200, and the homeownership rate was 60%.

Most people in Ashland, WI drove alone to work, and the average commute time was 12.7 minutes. The average car ownership in Ashland, WI was 2 cars per household.

United States Wisconsin Ashland County, WI Bayfield County, WI Northwest Wisconsin Counties PUMA, WI

Population & Diversity

Ashland, WI is home to a population of 7.88k people, from which 99% are citizens. As of 2023, 2.04% of Ashland, WI residents were born outside of the country (161 people).

In 2023, there were 15.2 times more White (Non-Hispanic) residents (6.62k people) in Ashland, WI than any other race or ethnicity. There were 437 American Indian & Alaska Native (Non-Hispanic) and 412 Two+ (Non-Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

99%

2023 Citizenship

99.6%

2022 Citizenship

As of 2023, 99% of Ashland, WI residents were US citizens, which is higher than the national average of 93.4%. In 2022, the percentage of US citizens in Ashland, WI was 99.6%, meaning that the rate of citizenship has been decreasing.

The following chart shows US citizenship percentages in Ashland, WI compared to that of it's neighboring and parent geographies.

Diversity

Race and Ethnicity

The 3 largest ethnic groups in Ashland, WI

White (Non-Hispanic)
6.62k ± 206
American Indian & Alaska Native (Non-Hispanic)
437 ± 130
Two+ (Non-Hispanic)
412 ± 143

3.22%

Hispanic Population

254 people

3.22% of the people in Ashland, WI are hispanic (254 people).

The following chart shows the 7 races represented in Ashland, WI as a share of the total population.

Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for Wisconsin.

Most Common Origin

Mexico
84,791 ± 7,097 people
India
23,051 ± 3,720 people
China
15,381 ± 3,041 people

In 2022, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 84,791 Wisconsin residents, followed by India with 23,051 and China with 15,381.

Foreign-Born Population

2.04%

2023 Foreign-Born Population

161 people

1.29%

2022 Foreign-Born Population

102 people

As of 2023, 2.04% of Ashland, WI residents (161 people) were born outside of the United States, which is lower than the national average of 13.8%. In 2022, the percentage of foreign-born citizens in Ashland, WI was 1.29%, meaning that the rate has been increasing.

The following chart shows the percentage of foreign-born residents in Ashland, WI compared to that of it's neighboring and parent geographies.

Military

Veterans

Most Common Service Period

Vietnam
200 ± 86
Gulf War (2001-)
91 ± 71
Gulf War (1990s)
78 ± 48

Ashland, WI has a large population of military personnel who served in Vietnam, 2.2 times greater than any other conflict.

Economy

The economy of Ashland, WI employs 3.91k people. The largest industries in Ashland, WI are Health Care & Social Assistance (610 people), Educational Services (578 people), and Retail Trade (493 people), and the highest paying industries are Administrative & Support & Waste Management Services ($75,126), Professional, Scientific, & Management, & Administrative & Waste Management Services ($60,865), and Manufacturing ($57,632).

Males in Wisconsin have an average income that is 1.32 times higher than the average income of females, which is $58,062. The income inequality in Wisconsin (measured using the Gini index) is 0.443, which is lower than than the national average.

Employment

Occupations

3.91k

2023 Value

± 399

−3.07%

1 Year decline

± 14.7%

From 2022 to 2023, employment in Ashland, WI declined at a rate of −3.07%, from 4.04k employees to 3.91k employees.

The most common job groups, by number of people living in Ashland, WI, are Office & Administrative Support Occupations (566 people), Sales & Related Occupations (375 people), and Management Occupations (347 people). This chart illustrates the share breakdown of the primary jobs held by residents of Ashland, WI.

Unemployment Insurance Claims

Data is only available at the state level. Showing data for false.

This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Industries

Employment by Industries

3.91k

2023 Value

± 399

−3.07%

1 Year decline

± 14.7%

From 2022 to 2023, employment in Ashland, WI declined at a rate of −3.07%, from 4.04k employees to 3.91k employees.

The most common employment sectors for those who live in Ashland, WI, are Health Care & Social Assistance (610 people), Educational Services (578 people), and Retail Trade (493 people). This chart shows the share breakdown of the primary industries for residents of Ashland, WI, though some of these residents may live in Ashland, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

Median Earnings by Industry

$44,330

Median earning men ± $6,434

$34,429

Median earning women ± $6,345

The industries with the best median earnings for men in 2023 are Professional, Scientific, & Management, & Administrative & Waste Management Services ($75,429), Public Administration ($65,655), and Manufacturing ($59,079).

The industries with the best median earnings for women in 2023 are Manufacturing ($50,357), Educational Services, & Health Care & Social Assistance ($44,115), and Public Administration ($39,737).

Employment by Industry Sector

Data is only available at the state level. Showing data for Wisconsin.

Y-Axis

1.6%

Year-over-year growth

Employment change between February 2022 and February 2023

As of February 2023, there are 2.95M people employed in Wisconsin. This represents a 1.6% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 13.3%.

The following chart shows monthly employment numbers for each industry sector in Wisconsin.

Civics

In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

Presidential Elections

Presidential Popular Vote Over Time

Voting results are not available for Ashland, WI. Showing the available data for Wisconsin.

2024 Election Results

Donald J. Trump (49.6%)
Republican Party
Kamala Harris (48.7%)
Democratic Party
Robert Kennedy (0.518%)
Independent Party

In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

The following chart shows the popular vote results in Wisconsin for each registered party from 1976 to 2024.

Senator Elections

US Senators from Wisconsin

Senatorial voting results are only available at the state level. Showing data for Wisconsin.

Ron Johnson

Senator from Wisconsin

Assumed office on January 3, 2011

Tammy Baldwin

Senator from Wisconsin

Assumed office on January 3, 2013

Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

US Representative Elections

US Representatives from Wisconsin

Wisconsin is currently represented by 8 members in the U.S. house.

Members of the House of Representives are elected to 2-year terms, and the following chart shows the how the members for Wisconsin have changed over time starting in 2008.

Education

In 2022, universities in Ashland, WI awarded 124 degrees. The student population of Ashland, WI in 2022 is skewed towards women, with 244 male students and 274 female students.

Most students graduating from Universities in Ashland, WI are White (94 and 82.5%), followed by Hispanic or Latino (11 and 9.65%), Two or More Races (3 and 2.63%), and American Indian or Alaska Native (3 and 2.63%).

The largest universities in Ashland, WI by number of degrees awarded are Northland College (124 and 100%).

The most popular majors in Ashland, WI are General Biological Sciences (21 and 16.9%), General Business Administration & Management (12 and 9.68%), and Teacher Education (7 and 5.65%).

The median tuition cost in Ashland, WI for private four year colleges is $39,719.

Admissions & Enrollments

Applicants, Admissions & Enrolled

University

Measure

In 2022 in Ashland, WI, the percentage of applicants admitted was 68.4%, while the percentage of admitted who enrolled was 13.6%. The number of students enrolled in 2022 was 518 (47.1% men and 52.9% women).

The line chart shows the evolution of the percentage of applicants admitted, admitted who enrolled or the number of students enrolled according to the option selected in the upper button.

Enrollments by Gender and Races

Universities

In 2022 there were 518 students enrolled in Ashland, WI, 47.1% men and 52.9% women.

By race, the largest number of students enrolled was concentrated in White with 368 records, of which 56.3% were women and 43.8% men.

Completions

Concentrations

Most Common

General Biological Sciences
21 degrees awarded
General Business Administration & Management
12 degrees awarded
Teacher Education
7 degrees awarded

In 2022, the most common concentation for Bachelors Degree recipients in Ashland, WI was General Biological Sciences with 21 degrees awarded.

This visualization illustrates the percentage of students graduating with a Bachelors Degree from schools in Ashland, WI according to their major.

Universities

Gender

Race

Northland College

Largest Universities by degrees awarded

124 degrees awarded

In 2022, the institution with the largest number of graduating students was Northland College with 124 degrees awarded.

Student Diversity

University

In 2022, 53 men were awarded degrees from institutions in Ashland, WI, which is 0.746 times less than the 71 female students who received degrees in the same year.

In 2022 the most common race/ethnicity group awarded degrees at institutions was White students. These 94 degrees mean that there were 8.55 times more degrees awarded to White students then the next closest race/ethnicity group, Hispanic or Latino, with 11 degrees awarded.

Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

Tuition

Average Net Price by Sector

Universities

Private not-for-profit, 4-year or above ($39,719) is the sector with the highest median state tuition in 2022.

Private not-for-profit, 4-year or above ($1,518) is the sector with the highest median state fee in 2022.

Private not-for-profit, 4-year or above ($800) is the sector with the highest average net price of books and supplies.

The graph shows the average net price by sector and year.

Working Population

Educational Pyramid

Data is only available at the state level. Showing data for Wisconsin.

Measure

In 2022, 0.697% of men over 25 years of age had not completed any academic degree (no schooling), while 0.597% of women were in the same situation.

This visualization shows the gender distribution of the population according to the academic level reached.

Educational Attainment

Data is only available at the state level. Showing data for Wisconsin.

Race

The most common educational levels obtained by the working population in 2022 were High School or Equivalent (1.41M), Some college (1.02M), and Bachelors Degree (921k).

This visualization illustrates the percentage distribution of the population according to the highest educational level reached. You can filter the data by race by using the selector above.

Housing & Living

The median property value in Ashland, WI was $162,200 in 2023, which is 0.535 times smaller than the national average of $303,400. Between 2022 and 2023 the median property value increased from $144,100 to $162,200, a 12.6% increase. The homeownership rate in Ashland, WI is 60%, which is approximately the same as the national average of 65%.

People in Ashland, WI have an average commute time of 12.7 minutes, and they drove alone to work. Car ownership in Ashland, WI is approximately the same as the national average, with an average of 2 cars per household.

Median household income in Ashland, WI is $49,258. In 2023, the place with the highest median household income in Ashland, WI was Census Tract 9505 with a value of $72,102, followed by Census Tract 9508 and Census Tract 9503, with respective values of $56,349 and $44,167.

Housing

Property

$162,200

Median Property Value 2023

±$9,945

$2,048

Median Property Taxes

±$257

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Ashland, WI the largest share of households pay taxes in the $3k+ range.

The chart underneath the paragraph shows the property taxes in Ashland, WI compared to it's parent and neighbor geographies.

Rent vs Own

60%

Homeownership

2023

59.8%

Homeowners with Mortgage

2023

In 2023, 60% of the housing units in Ashland, WI were occupied by their owner. This percentage declined from the previous year's rate of 61%.

This chart shows the percentage of owner in Ashland, WI compared it's parent and neighboring geographies.

Equity

Income by Location

Use the dropdown to filter by race/ethnicity.

Race/Ethnicity

Highest Median Household Income (Total)

Census Tract 9505
Census Tract 9508
Census Tract 9503

In 2023, the place with the highest Median Household Income (Total) in Ashland, WI was Census Tract 9505 with a value of $72,102, followed by Census Tract 9508 and Census Tract 9503, with respective values of $56,349 and $44,167.

The following map shows all of the places in Ashland, WI colored by their Median Household Income (Total).

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$49,258

Median Household Income

± $4,160

3.41k

Number of Households

± 349

In 2023, the median household income of the 3.41k households in Ashland, WI grew to $49,258 from the previous year's value of $47,239.

The following chart displays the households in Ashland, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $10k - $15k range.

Wage Distribution

The closest comparable wage GINI for Ashland, WI is from Wisconsin.

0.443

2022 Wage GINI in Wisconsin

0.443

2021 Wage GINI in Wisconsin

In 2022, the income inequality in Wisconsin was 0.443 according to the GINI calculation of the wage distribution. Income inequality had a 0.043% decline from 2021 to 2022, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.478. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

Transportation

Commuter Transportation

Most Common Commute in 2023

Drove Alone (72.6%)
Walked (8.49%)
Worked At Home (8.09%)

In 2023, 72.6% of workers in Ashland, WI drove alone to work, followed by those who walked to work (8.49%) and those who worked at home (8.09%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Commute Time

12.7 minutes

Average Travel Time

Using averages, employees in Ashland, WI have a shorter commute time (12.7 minutes) than the normal US worker (26.6 minutes). Additionally, 1.08% of the workforce in Ashland, WI have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Ashland, WI compares to that of it's neighboring and parent geographies.

Car Ownership

2 cars

Average Number

The following chart displays the households in Ashland, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Ashland, WI have 2 cars.

Poverty

Poverty & Diversity

24.1% of the population for whom poverty status is determined in Ashland, WI (1.76k out of 7.31k people) live below the poverty line, a number that is higher than the national average of 12.4%. The largest demographic living in poverty are Males 55 - 64, followed by Females 35 - 44 and then Females 75+.

The most common racial or ethnic group living below the poverty line in Ashland, WI is White, followed by Two Or More and Native American.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

Social Needs

Data only available at the state level.

Most prevalent states

California
35,798 individuals
New York
5,087 individuals
Florida
4,915 individuals

In 2017, California had the highest estimated number of chronically homeless individuals in the nation, at 35,798. New York has the second highest (5,087), followed by Florida (4,915).

The following map shows the estimated number of chronically homeless individuals by state over multiple years.

Health

92.2% of the population of Ashland, WI has health coverage, with 43.8% on employee plans, 21.2% on Medicaid, 10.9% on Medicare, 15.2% on non-group plans, and 1.04% on military or VA plans.

Primary care physicians in Ashland County, WI see 571 patients per year on average, which represents a 2.7% increase from the previous year (556 patients). Compare this to dentists who see 1464 patients per year, and mental health providers who see 268 patients per year.

Coverage

Patient to Clinician Ratios

Data is only available at the country level. Showing data for Ashland County, WI.

571 to 1

Patient to Primary Care Physician Ratio in Ashland County, WI

Primary care physicians in Ashland County, WI see an average of 571 patients per year. This represents a 2.7% increase from the previous year (556 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Ashland County, WI in comparison to its neighboring geographies.

Health Care Diversity

In 2023, insured persons according to age ranges were distributed in 20.8% under 18 years, 23% between 18 and 34 years, 37.1% between 35 and 64 years, and 19% over 64 years.

By gender, of the total number of insured persons, 52.4% were men and 47.6% were women.

The following chart shows the number of people with health coverage by gender.

Uninsured People

7.76%

Uninsured

43.8%

Employer Coverage

21.2%

Medicaid

10.9%

Medicare

15.2%

Non-Group

1.04%

Military or VA

Between 2022 and 2023, the percent of uninsured citizens in Ashland, WI declined by 1.32% from 7.86% to 7.76%.

The following chart shows how the percent of uninsured individuals in Ashland, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.

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