Wisconsin Rapids, WI

Census Place

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2019 Population

17,770

0.404% 1-year decline

US Senator

Ron Johnson

Republican Party

US Senator

Tammy Baldwin

Democratic Party

2019 Median Age

40.7

2.52% 1-year increase

2019 Poverty Rate

16.4%

5.83% 1-year increase

2019 Median Household Income

$42,531

5.01% 1-year growth

2019 Median Property Value

$91,100

2.24% 1-year growth

2019 Employed Population

7,706

0.509% 1-year growth

About

In 2019, Wisconsin Rapids, WI had a population of 17.8k people with a median age of 40.7 and a median household income of $42,531. Between 2018 and 2019 the population of Wisconsin Rapids, WI declined from 17,842 to 17,770, a −0.404% decrease and its median household income grew from $40,501 to $42,531, a 5.01% increase.

The 5 largest ethnic groups in Wisconsin Rapids, WI are White (Non-Hispanic) (84.7%), Asian (Non-Hispanic) (4.19%), Two+ (Non-Hispanic) (3.11%), White (Hispanic) (2.97%), and Other (Hispanic) (2.37%). 0% of the households in Wisconsin Rapids, WI speak a non-English language at home as their primary language.

98.1% of the residents in Wisconsin Rapids, WI are U.S. citizens.

In 2019, the median property value in Wisconsin Rapids, WI was $91,100, and the homeownership rate was 55.1%. Most people in Wisconsin Rapids, WI drove alone to work, and the average commute time was 20.4 minutes. The average car ownership in Wisconsin Rapids, WI was 2 cars per household.

United States Wisconsin Wood County, WI Wisconsin Rapids-Marshfield, WI Wood, Portage, Juneau & Adams Counties PUMA, WI

Diversity

Wisconsin Rapids, WI is home to a population of 17.8k people, from which 98.1% are citizens. As of 2019, 3% of Wisconsin Rapids, WI residents were born outside of the country (533 people).

In 2019, there were 20.2 times more White (Non-Hispanic) residents (15.1k people) in Wisconsin Rapids, WI than any other race or ethnicity. There were 745 Asian (Non-Hispanic) and 552 Two+ (Non-Hispanic) residents, the second and third most common ethnic groups.

Race and Ethnicity

The 3 largest ethnic groups in Wisconsin Rapids, WI

White (Non-Hispanic)
15.1k ± 509
Asian (Non-Hispanic)
745 ± 234
Two+ (Non-Hispanic)
552 ± 211

5.95%

Hispanic Population

1.06k people

5.95% of the people in Wisconsin Rapids, WI are hispanic (1.06k people).

The following chart shows the 7 races represented in Wisconsin Rapids, WI as a share of the total population.

Heritage

Foreign-Born Population

2019 Foreign-Born Population

533 people

3.47%

2018 Foreign-Born Population

620 people

As of 2019, 3% of Wisconsin Rapids, WI residents (533 people) were born outside of the United States, which is lower than the national average of 13.7%. In 2018, the percentage of foreign-born citizens in Wisconsin Rapids, WI was 3.47%, meaning that the rate has been decreasing.

The following chart shows the percentage of foreign-born residents in Wisconsin Rapids, WI compared to that of it's neighboring and parent geographies.

Age by Nativity

Median Native-Born Age

± 2.1

Median Foreign-Born Age

± 11.3

In 2019, the median age of all people in Wisconsin Rapids, WI was 40.7. Native-born citizens, with a median age of 41, were generally younger than foreign-born citizens, with a median age of 41. But people in Wisconsin Rapids, WI are getting getting older. In 2018, the average age of all Wisconsin Rapids, WI residents was 40.

Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for Wisconsin.

Most Common Origin

Mexico
84,679 ± 7,092 people
India
25,530 ± 3,914 people
China
15,562 ± 3,059 people

In 2019, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 84,679 Wisconsin residents, followed by India with 25,530 and China with 15,562.

Citizenship

98.1%

2019 Citizenship

97.7%

2018 Citizenship

As of 2019, 98.1% of Wisconsin Rapids, WI residents were US citizens, which is higher than the national average of 93.4%. In 2018, the percentage of US citizens in Wisconsin Rapids, WI was 97.7%, meaning that the rate of citizenship has been increasing.

The following chart shows US citizenship percentages in Wisconsin Rapids, WI compared to that of it's neighboring and parent geographies.

Military

Veterans

Most Common Service Period

Vietnam
375 ± 117
Gulf War (2001-)
219 ± 102
Korea
147 ± 61

Wisconsin Rapids, WI has a large population of military personnel who served in Vietnam, 1.71 times greater than any other conflict.

COVID-19

Daily New Cases by Date

Showing data at the state level for Wisconsin. Hospitalization data for some states may be delayed or not reported.

Y-Axis

This chart shows the number of COVID-19 daily new cases by date in Wisconsin, as a 7-day rolling average, compared with the four states with the most similar number of confirmed cases.

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Unemployment Insurance Claims

Data is only available at the state level. Showing data for Wisconsin.

This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Employment by Industry Sector

Data is only available at the state level. Showing data for Wisconsin.

Y-Axis

8.45%

Year-over-year growth

Employment change between May 2020 and May 2021

As of May 2021, there are 145M people employed in Wisconsin. This represents a 8.45% increase in employment when compared to May 2020.

The following chart shows monthly employment numbers for each industry sector in Wisconsin.

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Community Mobility

Data is only available at the state level. Showing data for Wisconsin.

This chart presents movement trends over time in the state of Wisconsin across different categories of places such as retail and recreation, groceries and pharmacies, parks, transit stations, workplaces, and residential.

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Economy

Median household income in Wisconsin Rapids, WI is $42,531. In 2019, the place with the highest median household income in Wisconsin Rapids, WI was Census Tract 115 with a value of $77,966, followed by Census Tract 113 and Census Tract 111, with respective values of $53,880 and $52,909.

Males in Wisconsin have an average income that is 1.34 times higher than the average income of females, which is $49,130. The income inequality in Wisconsin (measured using the Gini index) is 0.447, which is lower than than the national average.

The economy of Wisconsin Rapids, WI employs 7.71k people. The largest industries in Wisconsin Rapids, WI are Manufacturing (1,645 people), Health Care & Social Assistance (1,249 people), and Retail Trade (958 people), and the highest paying industries are Utilities ($68,083), Public Administration ($45,375), and Professional, Scientific, & Technical Services ($42,536).

Wages

Median Household Income

$42,531

2019 value

± $2,893

5.01%

1 Year Growth

± 9.95%

Households in Wisconsin Rapids, WI have a median annual income of $42,531, which is less than the median annual income of $65,712 across the entire United States. This is in comparison to a median income of $40,501 in 2018, which represents a 5.01% annual growth.

The following chart shows how the median household income in Wisconsin Rapids, WI compares to that of its neighboring and parent geographies.

Wage by Sex in Common Jobs

The PUMS dataset is not available at the Place level, so we are showing data for Wisconsin.

$65,653

Average Male Salary in Wisconsin

± $1,399

$49,130

Average Female Salary in Wisconsin

± $1,030

In 2019, full-time male employees in Wisconsin made 1.34 times more than female employees.

This chart shows the sex-based wage disparity in the 5 most common occupations in Wisconsin by number of full-time employees.

Wage by Race and Ethnicity in Common Jobs

The PUMS dataset is not available at the Place level, so we are showing data for Wisconsin.

Highest Average Salaries by Race & Ethnicity in Wisconsin

Asian
$52,790 ± $5,647
White
$50,361 ± $843
Native Hawaiian and Other Pacific Islander
$50,064 ± $38,727

In 2019 the highest paid race/ethnicity of Wisconsin workers was Asian. These workers were paid 1.05 times more than White workers, who made the second highest salary of any race/ethnicity in Wisconsin.

This chart shows the race- and ethnicity-based wage disparities in the 5 most common occupations in Wisconsin by number of full-time employees.

Wage Distribution

The closest comparable wage GINI for Wisconsin Rapids, WI is from Wisconsin.

0.447

2019 Wage GINI in Wisconsin

0.45

2018 Wage GINI in Wisconsin

In 2019, the income inequality in Wisconsin was 0.447 according to the GINI calculation of the wage distribution. Income inequality had a 0.637% decline from 2018 to 2019, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.478. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

Income by Location

Use the dropdown to filter by race/ethnicity.

Race/Ethnicity

Highest Median Household Income (Total)

Census Tract 115
Census Tract 113
Census Tract 111

In 2019, the place with the highest Median Household Income (Total) in Wisconsin Rapids, WI was Census Tract 115 with a value of $77,966, followed by Census Tract 113 and Census Tract 111, with respective values of $53,880 and $52,909.

The following map shows all of the places in Wisconsin Rapids, WI colored by their Median Household Income (Total).

Poverty by Age and Sex

Females 25 - 34

Largest Demographic Living in Poverty

16.4% of the population for whom poverty status is determined in Wisconsin Rapids, WI (2.85k out of 17.3k people) live below the poverty line, a number that is higher than the national average of 12.3%. The largest demographic living in poverty are Females 25 - 34, followed by Females 18 - 24 and then Females 35 - 44.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

Poverty by Race and Ethnicity

Largest Race or Ethnicity Living in Poverty

White
2,611 ± 370
Hispanic
275 ± 128
Two Or More
124 ± 105

The most common racial or ethnic group living below the poverty line in Wisconsin Rapids, WI is White, followed by Hispanic and Two Or More.

Occupations

Employment by Occupations

7.71k

2019 Value

± 574

0.509%

1 Year growth

± 10.5%

From 2018 to 2019, employment in Wisconsin Rapids, WI grew at a rate of 0.509%, from 7.67k employees to 7.71k employees.

The most common job groups, by number of people living in Wisconsin Rapids, WI, are Production Occupations (1,217 people), Office & Administrative Support Occupations (790 people), and Food Preparation & Serving Related Occupations (669 people). This chart illustrates the share breakdown of the primary jobs held by residents of Wisconsin Rapids, WI.

Most Common

The most common jobs held by residents of Wisconsin Rapids, WI, by number of employees, are Production Occupations (1,217 people), Office & Administrative Support Occupations (790 people), and Food Preparation & Serving Related Occupations (669 people).

Most Specialized

Compared to other places, Wisconsin Rapids, WI has an unusually high number of residents working as Farming, Fishing, & Forestry Occupations (3.67 times higher than expected), Production Occupations (2.79 times), and Material Moving Occupations (1.79 times).

Highest Paid

The highest paid jobs held by residents of Wisconsin Rapids, WI, by median earnings, are Architecture & Engineering Occupations ($77,778), Health Diagnosing & Treating Practitioners & Other Technical Occupations ($67,024), and Management Occupations ($60,107).

Industries

Employment by Industries

7.71k

2019 Value

± 574

0.509%

1 Year growth

± 10.5%

From 2018 to 2019, employment in Wisconsin Rapids, WI grew at a rate of 0.509%, from 7.67k employees to 7.71k employees.

The most common employment sectors for those who live in Wisconsin Rapids, WI, are Manufacturing (1,645 people), Health Care & Social Assistance (1,249 people), and Retail Trade (958 people). This chart shows the share breakdown of the primary industries for residents of Wisconsin Rapids, WI, though some of these residents may live in Wisconsin Rapids, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

Most Common

The most common industries in Wisconsin Rapids, WI, by number of employees, are Manufacturing (1,645 people), Health Care & Social Assistance (1,249 people), and Retail Trade (958 people).

Most Specialized

Compared to other places, Wisconsin Rapids, WI has an unusually high number of Agriculture, Forestry, Fishing & Hunting (3.54 times higher than expected), Manufacturing (2.13 times), and Information (1.55 times) industries.

Highest Paying

The highest paying industries in Wisconsin Rapids, WI, by median earnings, are Utilities ($68,083), Public Administration ($45,375), and Professional, Scientific, & Technical Services ($42,536).

Domestic Trade

Domestic Production & Consumption

Domestic production and consumption consists of products and services shipped from Wisconsin to other states, or from other states to Wisconsin.

Top Domestic Production in Dollars

In 2020, the top outbound Wisconsin product (by dollars) was Other foodstuffs with $42.6B, followed by Mixed freight ($37.6B) and Machinery ($37.1B).

The following chart shows the share of these products in relation to all outbound Wisconsin products.

Domestic Trade Growth

Showing data for Wisconsin.

$365B

2020 Value in Wisconsin

$615B

Projected 2050 Value in Wisconsin

68.3% growth

In 2020, total outbound Wisconsin trade was $365B. This is expected to increase 68.3% to $615B by 2050.

The following chart shows how the domestic outbound Wisconsin trade is projected to change in comparison to its neighboring states.

Interstate Trade

Interstate trade consists of products and services shipped from Wisconsin to other states, or from other states to Wisconsin.

Most Common Trade Partners

Illinois
$36.6B
Minnesota
$18.2B
Michigan
$17.7B

In 2020, the top outbound Wisconsin domestic partner for goods and services (by dollars) was Illinois with $36.6B, followed by Minnesota with $18.2B and Michigan and $17.7B.

The following map shows the amount of trade that Wisconsin shares with each state (excluding itself).

Civics

In the 2020 presidential election, the popular vote in Wisconsin went to Joseph R Biden Jr. with 49.4% of the vote. The runner-up was Donald J. Trump (48.8%), followed by Jo Jorgensen (1.17%). The most partisan county was Menominee County, WI with 81.9% of the vote going to Joseph R Biden Jr. running for the Democratic Party.

Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

Presidential Popular Vote Over Time

Voting results are not available for Wisconsin Rapids, WI. Showing the available data for Wisconsin.

2020 Election Results

Joseph R Biden Jr. (49.4%)
Democratic Party
Donald J. Trump (48.8%)
Republican Party
Jo Jorgensen (1.17%)
Independent Party

In the 2020 presidential election, the popular vote in Wisconsin went to Joseph R Biden Jr. with 49.4% of the vote. The runner-up was Donald J. Trump (48.8%), followed by Jo Jorgensen (1.17%).

The following chart shows the popular vote results in Wisconsin for each registered party from 1976 to 2020.

Presidential Popular Vote by County

Presidential voting results are only available at the county level. Showing data for the counties inside of Wisconsin.

Joseph R Biden Jr.

Popular Vote for Wisconsin

49.4% for the Democratic Party

Most Partisan Counties in Wisconsin

Menominee County, WI
81.9% for Joseph R Biden Jr. (Democratic Party)
Dane County, WI
75.5% for Joseph R Biden Jr. (Democratic Party)
Florence County, WI
72.6% for Donald J. Trump (Republican Party)

In the 2020 presidential election, the most partisan county in Wisconsin was Menominee County, WI with 81.9% of the vote going to Joseph R Biden Jr. running for the Democratic Party.

The following map shows the counties in Wisconsin colored by their party leaning.

US Senators from Wisconsin

Senatorial voting results are only available at the state level. Showing data for Wisconsin.

Ron Johnson

Senator from Wisconsin

Assumed office on January 3, 2011

Tammy Baldwin

Senator from Wisconsin

Assumed office on January 3, 2013

Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

US Representatives from Wisconsin

Wisconsin is currently represented by 8 members in the U.S. house.

Members of the House of Representives are elected to 2-year terms, and the following chart shows the how the members for Wisconsin have changed over time starting in 2008.

Housing & Living

The median property value in Wisconsin Rapids, WI was $91,100 in 2019, which is 0.379 times smaller than the national average of $240,500. Between 2018 and 2019 the median property value increased from $89,100 to $91,100, a 2.24% increase. The homeownership rate in Wisconsin Rapids, WI is 55.1%, which is lower than the national average of 64.1%. People in Wisconsin Rapids, WI have an average commute time of 20.4 minutes, and they drove alone to work. Car ownership in Wisconsin Rapids, WI is approximately the same as the national average, with an average of 2 cars per household.

Housing

Property Value

$91,100

2019 Median

± $3,650

$89,100

2018 Median

± $4,113

In 2019, the median property value in Wisconsin Rapids, WI grew to to $91,100 from the previous year's value of $89,100.

The following charts display, first, the property values in Wisconsin Rapids, WI compared to it's parent and neighbor geographies and, second, owner-occupied housing units distributed between a series of property value buckets compared to the national averages for each bucket. In Wisconsin Rapids, WI the largest share of households have a property value in the $100k - $125k range.

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$42,531

Median Household Income

± $2,893

8.23k

Number of Households

± 603

In 2019, the median household income of the 8.23k households in Wisconsin Rapids, WI grew to $42,531 from the previous year's value of $40,501.

The following chart displays the households in Wisconsin Rapids, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $60k - $75k range.

Property Taxes

$1,500 - $2k

Average Range

This chart shows the households in Wisconsin Rapids, WI distributed between a series of property tax buckets compared to the national averages for each bucket. In Wisconsin Rapids, WI the largest share of households pay taxes in the $1,500 - $2k range.

Rent vs Own

55.1%

2019 Homeownership

56.5%

2018 Homeownership

In 2019, 55.1% of the housing units in Wisconsin Rapids, WI were occupied by their owner. This percentage declined from the previous year's rate of 56.5%.

This percentage of owner-occupation is lower than the national average of 64.1%. This chart shows the ownership percentage in Wisconsin Rapids, WI compared it's parent and neighboring geographies.

Commute Time

20.4 minutes

Average Travel Time

Using averages, employees in Wisconsin Rapids, WI have a shorter commute time (20.4 minutes) than the normal US worker (25.5 minutes). Additionally, 2.14% of the workforce in Wisconsin Rapids, WI have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Wisconsin Rapids, WI compares to that of it's neighboring and parent geographies.

Commuter Transportation

Most Common Commute in 2019

Drove Alone (82.5%)
Carpooled (9.11%)
Worked At Home (4.42%)

In 2019, 82.5% of workers in Wisconsin Rapids, WI drove alone to work, followed by those who carpooled to work (9.11%) and those who worked at home (4.42%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Transportation

Car Ownership

2 cars

Average Number

The following chart displays the households in Wisconsin Rapids, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Wisconsin Rapids, WI have 2 cars, followed by false.

Health

94.4% of the population of Wisconsin Rapids, WI has health coverage, with 35.6% on employee plans, 28.6% on Medicaid, 14.2% on Medicare, 13.8% on non-group plans, and 2.11% on military or VA plans.

Per capita personal health care spending in Wisconsin was $8,702 in 2014. This is a 6.26% increase from the previous year ($8,189).

Primary care physicians in Wood County, WI see 676 patients per year on average, which represents a 0.148% decrease from the previous year (677 patients). Compare this to dentists who see 1141 patients per year, and mental health providers who see 652 patients per year.

Comparing across all counties in the state, Adams County has the highest prevalence of diabetes (18.2%). Additionally, Columbia County has the highest prevalence of adult obesity (45.7%)

Patient to Clinician Ratios

Data is only available at the country level. Showing data for Wood County, WI.

676 to 1

Patient to Primary Care Physician Ratio in Wood County, WI

Primary care physicians in Wood County, WI see an average of 676 patients per year. This represents a 0.148% decrease from the previous year (677 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Wood County, WI in comparison to its neighboring geographies.

Behavioral Health Conditions

Data only available at the state level.

State with the Highest Prevalence

West Virginia
8.26% of the population affected
Arkansas
8.13% of the population affected
New Hampshire
7.98% of the population affected

In 2016, West Virginia had the highest prevalence of adults with major depressive episode, with 8.26% of the population affected. The second highest is Arkansas (8.13%), followed by New Hampshire (7.98%).

The following map shows the percent of individuals with major depressive episode by state over multiple years.

Social Needs

Data only available at the state level.

Most prevalent states

California
35,798 individuals
New York
5,087 individuals
Florida
4,915 individuals

In 2017, California had the highest estimated number of chronically homeless individuals in the nation, at 35,798. New York has the second highest (5,087), followed by Florida (4,915).

The following map shows the estimated number of chronically homeless individuals by state over multiple years.

Access and Quality

Data only available at state level.

Most prevalent states

Mississippi
19.2% of adults
Texas
17.9% of adults
Louisiana
17.6% of adults

In 2016, Mississippi had the highest prevalence of adults who haven't seen a doctor in the past 12 months due to cost, at 19.2%. It is followed by Texas (17.9%) and Louisiana (17.6%).

The following map shows the prevalence of adults who haven't seen a doctor in the past 12 months due to cost by state over multiple years.

Health Care Spending

Data is only available at the state level. Showing data for Wisconsin.

$8,702

Total Per Capita Spending on Personal Health Care in Wisconsin

$5,159

Per Enrollee Private Health Insurance Spending on Personal Health Care

$7,057

Per Enrollee Medicaid Spending on Personal Health Care

$9,608

Per Enrollee Medicare Spending on Personal Health Care

Between 2013 and 2014, all personal health care spending per capita in Wisconsin (including private, Medicare, and Medicaid) grew 6.26%, from $8,189 to $8,702.

The following chart shows how this spending changed over time in comparison to Medicaid, Medicare, and private insurance spending, per enrollee.

Health Care Coverage

5.64%

Uninsured

35.6%

Employer Coverage

28.6%

Medicaid

14.2%

Medicare

13.8%

Non-Group

2.11%

Military or VA

Between 2018 and 2019, the percent of uninsured citizens in Wisconsin Rapids, WI declined by 6.68% from 6.05% to 5.64%.

The following chart shows how the percent of uninsured individuals in Wisconsin Rapids, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.