San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA

Public Use Microdata Area (PUMA)

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2024 Population

127,914

US Senator

Alex Padilla

Democratic Party

US Senator

Adam Schiff

Democratic Party

2024 Median Age

0.232% 1-year decrease

2024 Poverty Rate

4.47%

5.11% 1-year decrease

2024 Median Household Income

$144,646

1.41% 1-year growth

2024 Median Property Value

$1.01M

6.01% 1-year growth

2024 Employed Population

60,027

0.0932% 1-year decline

About

29.7% of the households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

91.9% of the residents in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA are U.S. citizens.

The largest universities in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA are Poway Adult School (371 degrees awarded in 2024) and Bellus Academy-Poway (312 degrees).

In 2024, the median property value in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was $1.01M, and the homeownership rate was 72.4%.

Most people in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA drove alone to work, and the average commute time was 24.2 minutes. The average car ownership in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was 2 cars per household.

San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA borders San Diego County (Northwest)--Escondido City (East) PUMA, CA, San Diego County (Central)--Lakeside, Winter Gardens & Ramona PUMA, CA, San Diego County (Central)--San Diego City (Central/Mira Mesa & University Heights) PUMA, CA, San Diego County (Central)--San Diego (East Central/Navajo) & La Mesa Cities PUMA, CA, and San Diego County (West)--San Diego (Northwest/San Dieguito) & Encinitas Cities PUMA, CA.

United States California

Population & Diversity

San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA is home to a population of 128k people, from which 91.9% are citizens. As of 2024, 24% of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA residents were born outside of the country (30.7k people).

In 2024, there were 2.41 times more White (Non-Hispanic) residents (69.7k people) in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA than any other race or ethnicity. There were 28.9k Asian (Non-Hispanic) and 7.33k Two Races Including Other (Hispanic) residents, the second and third most common ethnic groups.

The most common non-English languages spoken as the primary language in households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA are Spanish (8,082 households), Chinese (Incl. Mandarin, Cantonese) (5,489 households), and Tagalog (Incl. Filipino) (3,204 households).

Population & Diversity

Residents by Gender and Age

RACE/ETHNICITY

63,760

Women

49.9%

64,043

Men

50.1%

The resident population of United States in 2024 was 127,803 inhabitants, with 50.1% men, and 49.9% women.

The visualization shows the distribution of the residents by gender and age in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA.

With the upper buttons you can add a filter by race.

Citizenship

91.9%

2024 Citizenship

92%

2023 Citizenship

As of 2024, 91.9% of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA residents were US citizens, which is lower than the national average of 93.2%. In 2023, the percentage of US citizens in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was 92%, meaning that the rate of citizenship has been decreasing.

The following chart shows US citizenship percentages in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA compared to that of it's neighboring and parent geographies.

Diversity

Race and Ethnicity

The 3 largest ethnic groups in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA

White (Non-Hispanic)
69.7k ± 2.79k
Asian (Non-Hispanic)
28.9k ± 1.68k
Two Races Including Other (Hispanic)
7.33k ± 1.14k

13.1%

Hispanic Population

16.8k people

13.1% of the people in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA are hispanic (16.8k people).

The following chart shows the 8 races represented in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA as a share of the total population.

Global Diversity

Most Common Origin

India
5,023 ± 1,705 people
Mexico
3,389 ± 1,410 people
Philippines
3,262 ± 1,384 people

In 2024, the most common birthplace for the foreign-born residents of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was India, the natal country of 5,023 San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA residents, followed by Mexico with 3,389 and Philippines with 3,262.

Foreign-Born Population

24%

2024 Foreign-Born Population

30.7k people

23.6%

2023 Foreign-Born Population

30.2k people

As of 2024, 24% of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA residents (30.7k people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was 23.6%, meaning that the rate has been increasing.

The following chart shows the percentage of foreign-born residents in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA compared to that of it's neighboring and parent geographies.

Non-English Households

Most Common Non-English Languages

Spanish
8,082 households (6.69%)
Chinese (Incl. Mandarin, Cantonese)
5,489 households (4.55%)
Tagalog (Incl. Filipino)
3,204 households (2.65%)

29.7% of the households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA reported speaking a non-English language at home as their primary shared language, which is higher than the national average of 22.3%. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

In 2024, the most common non-English language spoken in households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was Spanish. 6.69% of the households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA reported speaking Spanish at home as the primary shared language between all members living in the household.

Military

Veterans

Most Common Service Period

Vietnam
2,419 ± 316
Gulf War (2001-)
2,410 ± 387
Gulf War (1990s)
1,229 ± 272

San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA has a large population of military personnel who served in Vietnam, 1 times greater than any other conflict.

The chart shows the distribution of veterans by conflict in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA.

Health

97.6% of the population of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA has health coverage, with 58.4% on employee plans, 8.05% on Medicaid, 14.3% on Medicare, 14.9% on non-group plans, and 1.92% on military or VA plans.

Primary care physicians in California see 1,233 patients per year on average, which represents a 0% change from the previous year (1,233 patients). Compare this to dentists who see 1076 patients per year, and mental health providers who see 213 patients per year.

By gender, of the total number of insured persons, 49.8% were men and 50.2% were women.

Coverage

Patient to Clinician Ratios

Data is only available at the state level. Showing data for California.

1,233 to 1

Patient to Primary Care Physician Ratio in California

Primary care physicians in California see an average of 1,233 patients per year. This represents a 0% change from the previous year (1,233 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in California in comparison to its neighboring geographies.

Health Care Diversity

In 2024, insured persons according to age ranges were distributed in 23.3% under 18 years, 15.4% between 18 and 34 years, 41.2% between 35 and 64 years, and 20.1% over 64 years.

By gender, of the total number of insured persons, 49.8% were men and 50.2% were women.

The following chart shows the number of people with health coverage by gender.

Uninsured People

2.41%

Uninsured

58.4%

Employer Coverage

8.05%

Medicaid

14.3%

Medicare

14.9%

Non-Group

1.92%

Military or VA

Between 2023 and 2024, the percent of uninsured citizens in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA grew by 11.5% from 2.16% to 2.41%.

The following chart shows how the percent of uninsured individuals in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA changed over time compared with the percent of individuals enrolled in various types of health insurance.

Economy

The economy of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA employs 60k people. In 2024, the largest industries in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA were Computer Systems Design (3,676 people), Elementary & secondary schools (3,567 people), and General medical and surgical hospitals, and specialty (except psychiatric and substance abuse) hospitals (3,138 people), and the highest paying industries were Offices of other health practitioners ($317,228), Electric power generation, transmission & distribution ($316,973), and Data processing, hosting & related services ($233,611).

Males in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA have an average income that is 1.41 times higher than the average income of females, which is $104,628. The income inequality in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA (measured using the Gini index) is 0.437, which is lower than than the national average.

Employment

Workforce Diversity

Measure

RACE/ETHNICITY

27,135

Women

45.2%

32,892

Men

54.8%

The workforce of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA in 2024 was 60,027 people, with 45.2% woman, and 54.8% men.

The visualization shows the distribution of the workforce by gender and age in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA.

With the upper buttons you can see the distribution of the average salary and add a filter by race.

Occupations

60k

2024 Value

−0.0932%

1 Year decline

± −0.0932%

From 2023 to 2024, employment in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA declined at a rate of −0.0932%, from 60.1k employees to 60k employees.

The most common job groups, by number of people living in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA, are Software developers (3,599 people), Other managers (2,752 people), and Registered nurses (1,503 people). This chart illustrates the share breakdown of the primary jobs held by residents of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA.

Unemployment Insurance Claims

Data is only available at the state level. Showing data for California.

This chart shows weekly unemployment insurance claims in California (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

Industries

Employment by Industries

60k

2024 Value

−0.0932%

1 Year decline

± −0.0932%

From 2023 to 2024, employment in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA declined at a rate of −0.0932%, from 60.1k employees to 60k employees.

The most common employment sectors for those who live in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA, are Computer Systems Design (3,676 people), Elementary & secondary schools (3,567 people), and General medical and surgical hospitals, and specialty (except psychiatric and substance abuse) hospitals (3,138 people). This chart shows the share breakdown of the primary industries for residents of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA, though some of these residents may live in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA and work somewhere else. Census data is tagged to a residential address, not a work address.

Median Earnings by Industry

$103,959

Median earning men ± $4,294

$65,369

Median earning women ± $3,937

The industries with the best median earnings for men in 2024 are Manufacturing ($150,227), Information ($126,190), and Professional, Scientific, & Management, & Administrative & Waste Management Services ($125,273).

The industries with the best median earnings for women in 2024 are Information ($135,288), Manufacturing ($114,496), and Professional, Scientific, & Management, & Administrative & Waste Management Services ($89,821).

Employment by Industry Sector

Data is only available at the state level. Showing data for California.

Y-Axis

2.57%

Year-over-year growth

Employment change between February 2022 and February 2023

As of February 2023, there are 17.9M people employed in California. This represents a 2.57% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 14%.

The following chart shows monthly employment numbers for each industry sector in California.

Civics

In the 2024 presidential election, the popular vote in California went to Kamala Harris with 58.5% of the vote. The runner-up was Donald J. Trump (38.3%), followed by Robert Kennedy (1.25%).

Alex Padilla and Adam Schiff are the senators currently representing the state of California. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

California is currently represented by 51 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

Presidential Elections

Presidential Popular Vote Over Time

Voting results are not available for San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA. Showing the available data for California.

2024 Election Results

Kamala Harris (58.5%)
Democratic Party
Donald J. Trump (38.3%)
Republican Party
Robert Kennedy (1.25%)
Independent Party

In the 2024 presidential election, the popular vote in California went to Kamala Harris with 58.5% of the vote. The runner-up was Donald J. Trump (38.3%), followed by Robert Kennedy (1.25%).

The following chart shows the popular vote results in California for each registered party from 1976 to 2024.

Senator Elections

US Senators from California

Senatorial voting results are only available at the state level. Showing data for California.

Alex Padilla

Senator from California

Assumed office on January 20, 2021
Appointed to the seat following the resignation of Kamala Harris, who had become Vice President of the United States.

Adam Schiff

Senator from California

Assumed office on December 8, 2024
Elected to the seat to succeed Laphonza Butler, who had been appointed to the seat following the death of Dianne Feinstein.

Alex Padilla and Adam Schiff are the senators currently representing California.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in California over time, excluding special elections, colored by their political party.

Education

In 2024, universities in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA awarded 683 degrees. The student population of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA in 2024 is skewed towards women, with 469 male students and 1,314 female students.

Most students graduating from Universities in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA are Hispanic or Latino (287 and 42%), White (224 and 32.8%), Asian (88 and 12.9%), and Two or More Races (37 and 5.42%).

The largest universities in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA by number of degrees awarded are Poway Adult School (371 and 54.3%) and Bellus Academy-Poway (312 and 45.7%).

The most popular majors in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA are Health Aide (232 and 34%), Master Aesthetician (114 and 16.7%), and Aesthetician & Skin Care Specialist (66 and 9.66%).

Admissions & Enrollments

Enrollments by Gender and Races

In 2024 there were 1,783 students enrolled in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA, 26.3% men and 73.7% women.

By race, the largest number of students enrolled was concentrated in Hispanic or Latino with 660 records, of which 73.6% were women and 26.4% men.

Completions

Concentrations

Most Common

Health Aide
232 degrees awarded
Court Reporting
63 degrees awarded
Real Estate
31 degrees awarded

In 2024, the most common concentation for Certificate of less than 1 academic year recipients in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was Health Aide with 232 degrees awarded.

This visualization illustrates the percentage of students graduating with a Certificate of less than 1 academic year from schools in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA according to their major.

Universities

Gender

Race

Largest Universities by degrees awarded

Poway Adult School
371 degrees awarded
Bellus Academy-Poway
312 degrees awarded

In 2024, the institution with the largest number of graduating students was Poway Adult School with 371 degrees awarded.

Student Diversity

In 2024, 81 men were awarded degrees from institutions in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA, which is 0.135 times less than the 602 female students who received degrees in the same year.

In 2024, the most common race/ethnicity group awarded degrees at institutions was Hispanic or Latino students. These 287 degrees mean that there were 1.28 times more degrees awarded to Hispanic or Latino students then the next closest race/ethnicity group, White, with 224 degrees awarded.

Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

Working Population

Educational Pyramid

Measure

In 2024, 0.835% of men over 25 years of age had not completed any academic degree (no schooling), while 0.974% of women were in the same situation.

This visualization shows the gender distribution of the population according to the academic level reached.

Educational Attainment

Race

The most common educational levels obtained by the working population of San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA in 2024 were Bachelors Degree (32.3k), Graduate Degree (26.4k), and Some college (16.8k).

This visualization illustrates the percentage distribution of the population according to the highest educational level reached. You can filter the data by race by using the selector above.

Housing & Living

The median property value in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was $1.01M in 2024, which is 3.04 times larger than the national average of $332,700. Between 2023 and 2024 the median property value increased from $954,500 to $1.01M, a 6.01% increase. The homeownership rate in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA is 72.4%, which is higher than the national average of 65.2%.

People in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA have an average commute time of 24.2 minutes, and they drove alone to work. Car ownership in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA is approximately the same as the national average, with an average of 2 cars per household.

Housing

Property

$1.01M

Median Property Value 2024

±$18,789

$34,641

Median Property Taxes

±$1,108

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA the largest share of households pay taxes in the $3k+ range.

The chart underneath the paragraph shows the property taxes in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA compared to it's parent and neighbor geographies.

Rent vs Own

72.4%

Homeownership

2024

67.7%

Homeowners with Mortgage

2024

In 2024, 72.4% of the housing units in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA were occupied by their owner. This percentage declined from the previous year's rate of 72.7%.

This chart shows the percentage of owner in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA compared it's parent and neighboring geographies.

Equity

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$144,646

Median Household Income

± $7,018

47.8k

Number of Households

± 1,594

In 2024, the median household income of the 47.8k households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA grew to $144,646 from the previous year's value of $142,636.

The following chart displays the households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $200k+ range.

Wage Distribution

0.437

2024 Wage GINI in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA

0.438

2023 Wage GINI in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA

In 2024, the income inequality in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was 0.437 according to the GINI calculation of the wage distribution. Income inequality had a 0.232% decline from 2023 to 2024, which means that wage distribution grew somewhat more even. The GINI for San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA was lower than than the national average of 0.474. In other words, wages are distributed more evenly in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA in comparison to the national average.

This chart shows the number of workers in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA across various wage buckets compared to the national average.

Transportation

Commuter Transportation

Most Common Commute in 2024

Drove Alone (65.5%)
Worked At Home (25.7%)
Carpooled (5.7%)

In 2024, 65.5% of workers in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA drove alone to work, followed by those who worked at home (25.7%) and those who carpooled to work (5.7%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Commute Time

24.2 minutes

Average Travel Time

Using averages, employees in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA have a shorter commute time (24.2 minutes) than the normal US worker (26.4 minutes). Additionally, 1.24% of the workforce in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA compares to that of it's neighboring and parent geographies.

Car Ownership

2 cars

Average Number

The following chart displays the households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA have 2 cars.

Poverty

Poverty & Diversity

4.47% of the population for whom poverty status is determined in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA (5.69k out of 127k people) live below the poverty line, a number that is lower than the national average of 12.5%. The largest demographic living in poverty are Females 25 - 34, followed by Females 55 - 64 and then Males 25 - 34.

The most common racial or ethnic group living below the poverty line in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA, CA is White, followed by Hispanic and Asian.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.