Onalaska, WI

Census Place

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2023 Population
18,909
0.382% 1-year growth
US Senator
Ron Johnson
Republican Party
US Senator
Tammy Baldwin
Democratic Party
2023 Median Age
40.3
1% 1-year increase
2023 Poverty Rate
5.89%
4.19% 1-year increase
2023 Median Household Income
$84,898
5.73% 1-year growth
2023 Median Property Value
$279,100
8.09% 1-year growth
2023 Employed Population
10,272
3.72% 1-year growth

About

In 2023, Onalaska, WI had a population of 18.9k people with a median age of 40.3 and a median household income of $84,898. Between 2022 and 2023 the population of Onalaska, WI grew from 18,837 to 18,909, a 0.382% increase and its median household income grew from $80,296 to $84,898, a 5.73% increase.

The 5 largest ethnic groups in Onalaska, WI are White (Non-Hispanic) (84.9%), Asian (Non-Hispanic) (4.99%), Two+ (Non-Hispanic) (3.82%), Black or African American (Non-Hispanic) (2.7%), and White (Hispanic) (1.5%).

None of the households in Onalaska, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

99.6% of the residents in Onalaska, WI are U.S. citizens.

The largest universities in Onalaska, WI are The Salon Professional Academy-Onalaska (60 degrees awarded in 2022).

In 2023, the median property value in Onalaska, WI was $279,100, and the homeownership rate was 63%.

Most people in Onalaska, WI drove alone to work, and the average commute time was 17.9 minutes. The average car ownership in Onalaska, WI was 2 cars per household.

Population & Diversity

Onalaska, WI is home to a population of 18.9k people, from which 99.6% are citizens. As of 2023, 3.19% of Onalaska, WI residents were born outside of the country (603 people).

In 2023, there were 17 times more White (Non-Hispanic) residents (16.1k people) in Onalaska, WI than any other race or ethnicity. There were 943 Asian (Non-Hispanic) and 723 Two+ (Non-Hispanic) residents, the second and third most common ethnic groups.

Citizenship

99.6%
2023 Citizenship
99.3%
2022 Citizenship

As of 2023, 99.6% of Onalaska, WI residents were US citizens, which is higher than the national average of 93.4%. In 2022, the percentage of US citizens in Onalaska, WI was 99.3%, meaning that the rate of citizenship has been increasing.

The following chart shows US citizenship percentages in Onalaska, WI compared to that of it's neighboring and parent geographies.

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Race and Ethnicity

The 3 largest ethnic groups in Onalaska, WI
  1. White (Non-Hispanic)
    16.1k ± 624
  2. Asian (Non-Hispanic)
    943 ± 396
  3. Two+ (Non-Hispanic)
    723 ± 274
2.69%
Hispanic Population
508 people

In 2023, there were 17 times more White (Non-Hispanic) residents (16.1k people) in Onalaska, WI than any other race or ethnicity. There were 943 Asian (Non-Hispanic) and 723 Two+ (Non-Hispanic) residents, the second and third most common ethnic groups.

2.69% of the people in Onalaska, WI are hispanic (508 people).

The following chart shows the 7 races represented in Onalaska, WI as a share of the total population.

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Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for Wisconsin.
Most Common Origin
  1. Mexico
    84,791 ± 7,097 people
  2. India
    23,051 ± 3,720 people
  3. China
    15,381 ± 3,041 people

In 2022, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 84,791 Wisconsin residents, followed by India with 23,051 and China with 15,381.

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Foreign-Born Population

3.19%
2023 Foreign-Born Population
603 people
4.09%
2022 Foreign-Born Population
770 people

As of 2023, 3.19% of Onalaska, WI residents (603 people) were born outside of the United States, which is lower than the national average of 13.8%. In 2022, the percentage of foreign-born citizens in Onalaska, WI was 4.09%, meaning that the rate has been decreasing.

The following chart shows the percentage of foreign-born residents in Onalaska, WI compared to that of it's neighboring and parent geographies.

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Veterans

Most Common Service Period
  1. Vietnam
    379 ± 161
  2. Gulf War (2001-)
    203 ± 104
  3. Gulf War (1990s)
    164 ± 112

Onalaska, WI has a large population of military personnel who served in Vietnam, 1.87 times greater than any other conflict.

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Economy

The economy of Onalaska, WI employs 10.3k people. The largest industries in Onalaska, WI are Health Care & Social Assistance (2,022 people), Retail Trade (1,885 people), and Manufacturing (1,319 people), and the highest paying industries are Information ($155,719), Utilities ($108,355), and Transportation & Warehousing, & Utilities ($76,458).

Males in Wisconsin have an average income that is 1.32 times higher than the average income of females, which is $58,062. The income inequality in Wisconsin (measured using the Gini index) is 0.443, which is lower than than the national average.

Occupations

10.3k
2023 Value
± 856
3.72%
1 Year growth
± 11.2%

From 2022 to 2023, employment in Onalaska, WI grew at a rate of 3.72%, from 9.9k employees to 10.3k employees.

The most common job groups, by number of people living in Onalaska, WI, are Office & Administrative Support Occupations (1,114 people), Health Diagnosing & Treating Practitioners & Other Technical Occupations (1,083 people), and Sales & Related Occupations (1,009 people). This chart illustrates the share breakdown of the primary jobs held by residents of Onalaska, WI.

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Unemployment Insurance Claims

Data is only available at the state level. Showing data for false.

This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Employment by Industries

10.3k
2023 Value
± 856
3.72%
1 Year growth
± 11.2%

From 2022 to 2023, employment in Onalaska, WI grew at a rate of 3.72%, from 9.9k employees to 10.3k employees.

The most common employment sectors for those who live in Onalaska, WI, are Health Care & Social Assistance (2,022 people), Retail Trade (1,885 people), and Manufacturing (1,319 people). This chart shows the share breakdown of the primary industries for residents of Onalaska, WI, though some of these residents may live in Onalaska, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

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Median Earnings by Industry

$59,705
Median earning men ± $3,203
$43,198
Median earning women ± $4,207

The industries with the best median earnings for men in 2023 are Educational Services, & Health Care & Social Assistance ($89,769), Transportation & Warehousing, & Utilities ($79,375), and Professional, Scientific, & Management, & Administrative & Waste Management Services ($69,831).

The industries with the best median earnings for women in 2023 are Construction ($83,553), Professional, Scientific, & Management, & Administrative & Waste Management Services ($56,042), and Educational Services, & Health Care & Social Assistance ($53,768).

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Employment by Industry Sector

Data is only available at the state level. Showing data for Wisconsin.
Y-Axis
1.6%
Year-over-year growth
Employment change between February 2022 and February 2023

As of February 2023, there are 2.95M people employed in Wisconsin. This represents a 1.6% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 13.3%.

The following chart shows monthly employment numbers for each industry sector in Wisconsin.

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Civics

In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

US Senators from Wisconsin

Senatorial voting results are only available at the state level. Showing data for Wisconsin.
Ron Johnson
Senator from Wisconsin3
Assumed office on January 3, 2011
Tammy Baldwin
Senator from Wisconsin1
Assumed office on January 3, 2013

Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

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US Representatives from Wisconsin

Wisconsin is currently represented by 8 members in the U.S. house.

Members of the House of Representives are elected to 2-year terms, and the following chart shows the how the members for Wisconsin have changed over time starting in 2008.

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Education

In 2022, universities in Onalaska, WI awarded 60 degrees. The student population of Onalaska, WI in 2022 is skewed towards women, with 4 male students and 75 female students.

Most students graduating from Universities in Onalaska, WI are White (48 and 80%), followed by Black or African American (8 and 13.3%), Asian (2 and 3.33%), and Hispanic or Latino (1 and 1.67%).

The largest universities in Onalaska, WI by number of degrees awarded are The Salon Professional Academy-Onalaska (60 and 100%).

The most popular majors in Onalaska, WI are General Cosmetology (25 and 41.7%), Aesthetician & Skin Care Specialist (22 and 36.7%), and Massage Therapy (13 and 21.7%).

Enrollments by Gender and Races

In 2022 there were 79 students enrolled in Onalaska, WI, 5.06% men and 94.9% women.

By race, the largest number of students enrolled was concentrated in White with 61 records, of which 96.7% were women and 3.28% men.

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Concentrations

Most Common
25 degrees awarded

In 2022, the most common concentation for 2 to 4 Year Postsecondary Certificate recipients in Onalaska, WI was General Cosmetology with 25 degrees awarded.

This visualization illustrates the percentage of students graduating with a 2 to 4 Year Postsecondary Certificate from schools in Onalaska, WI according to their major.

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Universities

Gender
Race
Largest Universities by degrees awarded
60 degrees awarded

In 2022, the institution with the largest number of graduating students was The Salon Professional Academy-Onalaska with 60 degrees awarded.

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Student Diversity

In 2022, 5 men were awarded degrees from institutions in Onalaska, WI, which is 0.0909 times less than the 55 female students who received degrees in the same year.

In 2022 the most common race/ethnicity group awarded degrees at institutions was White students. These 48 degrees mean that there were 6 times more degrees awarded to White students then the next closest race/ethnicity group, Black or African American, with 8 degrees awarded.

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Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

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Educational Pyramid

Data is only available at the state level. Showing data for Wisconsin.
Measure

In 2022, 0.697% of men over 25 years of age had not completed any academic degree (no schooling), while 0.597% of women were in the same situation.

This visualization shows the gender distribution of the population according to the academic level reached.

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Educational Attainment

Data is only available at the state level. Showing data for Wisconsin.
Race

The most common educational levels obtained by the working population in 2022 were High School or Equivalent (1.41M), Some college (1.02M), and Bachelors Degree (921k).

This visualization illustrates the percentage distribution of the population according to the highest educational level reached. You can filter the data by race by using the selector above.

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Housing & Living

The median property value in Onalaska, WI was $279,100 in 2023, which is 0.92 times smaller than the national average of $303,400. Between 2022 and 2023 the median property value increased from $258,200 to $279,100, a 8.09% increase. The homeownership rate in Onalaska, WI is 63%, which is approximately the same as the national average of 65%.

People in Onalaska, WI have an average commute time of 17.9 minutes, and they drove alone to work. Car ownership in Onalaska, WI is approximately the same as the national average, with an average of 2 cars per household.

Property

$279,100
Median Property Value 2023
±$14,792
$5,361
Median Property Taxes
±$526

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Onalaska, WI the largest share of households pay taxes in the $3k+ range.

The chart underneath the paragraph shows the property taxes in Onalaska, WI compared to it's parent and neighbor geographies.

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Rent vs Own

63%
Homeownership
2023
66.9%
Homeowners with Mortgage
2023

In 2023, 63% of the housing units in Onalaska, WI were occupied by their owner. This percentage declined from the previous year's rate of 63.5%.

This chart shows the percentage of owner in Onalaska, WI compared it's parent and neighboring geographies.

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Income by Location

Use the dropdown to filter by race/ethnicity.
Race/Ethnicity

The following map shows all of the places in Onalaska, WI colored by their Median Household Income (Total).

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Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.
$84,898
Median Household Income
± $6,208
8.51k
Number of Households
± 797

In 2023, the median household income of the 8.51k households in Onalaska, WI grew to $84,898 from the previous year's value of $80,296.

The following chart displays the households in Onalaska, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

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Wage Distribution

The closest comparable wage GINI for Onalaska, WI is from Wisconsin.
0.443
2022 Wage GINI in Wisconsin
0.443
2021 Wage GINI in Wisconsin

In 2022, the income inequality in Wisconsin was 0.443 according to the GINI calculation of the wage distribution. Income inequality had a 0.043% decline from 2021 to 2022, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.478. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

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Commuter Transportation

Most Common Commute in 2023
  1. Drove Alone (83.1%)
  2. Worked At Home (8.11%)
  3. Carpooled (7.18%)

In 2023, 83.1% of workers in Onalaska, WI drove alone to work, followed by those who worked at home (8.11%) and those who carpooled to work (7.18%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

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Commute Time

17.9 minutes
Average Travel Time

Using averages, employees in Onalaska, WI have a shorter commute time (17.9 minutes) than the normal US worker (26.6 minutes). Additionally, 1.54% of the workforce in Onalaska, WI have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Onalaska, WI compares to that of it's neighboring and parent geographies.

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Car Ownership

2 cars
Average Number

The following chart displays the households in Onalaska, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Onalaska, WI have 2 cars.

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Poverty & Diversity

5.89% of the population for whom poverty status is determined in Onalaska, WI (1.11k out of 18.8k people) live below the poverty line, a number that is lower than the national average of 12.4%. The largest demographic living in poverty are Females 18 - 24, followed by Females 35 - 44 and then Males 35 - 44.

The most common racial or ethnic group living below the poverty line in Onalaska, WI is White, followed by Two Or More and Hispanic.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

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Health

95.6% of the population of Onalaska, WI has health coverage, with 62.9% on employee plans, 7.1% on Medicaid, 15.4% on Medicare, 8.46% on non-group plans, and 1.75% on military or VA plans.

Primary care physicians in La Crosse County, WI see 705 patients per year on average, which represents a 2.17% increase from the previous year (690 patients). Compare this to dentists who see 1021 patients per year, and mental health providers who see 285 patients per year.

Patient to Clinician Ratios

Data is only available at the country level. Showing data for La Crosse County, WI.
705 to 1
Patient to Primary Care Physician Ratio in La Crosse County, WI

Primary care physicians in La Crosse County, WI see an average of 705 patients per year. This represents a 2.17% increase from the previous year (690 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in La Crosse County, WI in comparison to its neighboring geographies.

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Health Care Diversity

In 2023, insured persons according to age ranges were distributed in 21.4% under 18 years, 21.9% between 18 and 34 years, 37.7% between 35 and 64 years, and 19% over 64 years.

By gender, of the total number of insured persons, 46.6% were men and 53.4% were women.

The following chart shows the number of people with health coverage by gender.

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Uninsured People

4.4%
Uninsured
62.9%
Employer Coverage
7.1%
Medicaid
15.4%
Medicare
8.46%
Non-Group
1.75%
Military or VA

Between 2022 and 2023, the percent of uninsured citizens in Onalaska, WI declined by 20.2% from 5.52% to 4.4%.

The following chart shows how the percent of uninsured individuals in Onalaska, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.

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