Baraboo, WI

Metropolitan Statistical Area (MSA)

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2022 Population
65,664
0.361% 1-year growth
US Senator
Ron Johnson
Republican Party
US Senator
Tammy Baldwin
Democratic Party
2022 Median Age
41.1
0.735% 1-year increase
2022 Poverty Rate
8.61%
1.2% 1-year decrease
2022 Median Household Income
$72,930
7.72% 1-year growth
2022 Median Property Value
$227,500
16.2% 1-year growth

About

In 2022, Baraboo, WI had a population of 65.7k people with a median age of 41.1 and a median household income of $72,930. Between 2021 and 2022 the population of Baraboo, WI grew from 65,428 to 65,664, a 0.361% increase and its median household income grew from $67,702 to $72,930, a 7.72% increase.

The 5 largest ethnic groups in Baraboo, WI are White (Non-Hispanic) (89%), Two+ (Non-Hispanic) (3.07%), White (Hispanic) (2.76%), Two+ (Hispanic) (1.5%), and Other (Hispanic) (1.48%).

None of the households in Baraboo, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

98.1% of the residents in Baraboo, WI are U.S. citizens.

The largest universities in Baraboo, WI are Panache Academy of Beauty (36 degrees awarded in 2022).

In 2022, the median property value in Baraboo, WI was $227,500, and the homeownership rate was 73.2%.

Most people in Baraboo, WI drove alone to work, and the average commute time was 22.8 minutes. The average car ownership in Baraboo, WI was 2 cars per household.

Baraboo, WI borders Madison, WI.

Population & Diversity

Baraboo, WI is home to a population of 65.7k people, from which 98.1% are citizens. As of 2022, 3.12% of Baraboo, WI residents were born outside of the country (2.05k people).

In 2022, there were 29 times more White (Non-Hispanic) residents (58.4k people) in Baraboo, WI than any other race or ethnicity. There were 2.02k Two+ (Non-Hispanic) and 1.81k White (Hispanic) residents, the second and third most common ethnic groups.

Citizenship

98.1%
2022 Citizenship
98.1%
2021 Citizenship

As of 2022, 98.1% of Baraboo, WI residents were US citizens, which is higher than the national average of 93.5%. In 2021, the percentage of US citizens in Baraboo, WI was 98.1%, meaning that the rate of citizenship has been increasing.

The following chart shows US citizenship percentages in Baraboo, WI compared to that of it's neighboring and parent geographies.

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Race and Ethnicity

The 3 largest ethnic groups in Baraboo, WI
  1. White (Non-Hispanic)
    58.4k ± 171
  2. Two+ (Non-Hispanic)
    2.02k ± 280
  3. White (Hispanic)
    1.81k ± 284
5.78%
Hispanic Population
3.8k people

In 2022, there were 29 times more White (Non-Hispanic) residents (58.4k people) in Baraboo, WI than any other race or ethnicity. There were 2.02k Two+ (Non-Hispanic) and 1.81k White (Hispanic) residents, the second and third most common ethnic groups.

5.78% of the people in Baraboo, WI are hispanic (3.8k people).

The following chart shows the 7 races represented in Baraboo, WI as a share of the total population.

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Foreign-Born Population

3.12%
2022 Foreign-Born Population
2.05k people
3.04%
2021 Foreign-Born Population
1.99k people

As of 2022, 3.12% of Baraboo, WI residents (2.05k people) were born outside of the United States, which is lower than the national average of 13.6%. In 2021, the percentage of foreign-born citizens in Baraboo, WI was 3.04%, meaning that the rate has been increasing.

The following chart shows the percentage of foreign-born residents in Baraboo, WI compared to that of it's neighboring and parent geographies.

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Veterans

Most Common Service Period
  1. Vietnam
    1,477 ± 205
  2. Gulf War (2001-)
    660 ± 172
  3. Gulf War (1990s)
    457 ± 124

Baraboo, WI has a large population of military personnel who served in Vietnam, 2.24 times greater than any other conflict.

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Economy

The economy of Baraboo, WI employs 34.2k people. The largest industries in Baraboo, WI are Manufacturing (5,330 people), Health Care & Social Assistance (4,578 people), and Retail Trade (4,518 people), and the highest paying industries are Management of Companies & Enterprises ($89,167), Mining, Quarrying, & Oil & Gas Extraction ($78,125), and Professional, Scientific, & Technical Services ($67,881).

Occupations

34.2k
2022 Value
± 1,075
−0.335%
1 Year decline
± 4.55%

From 2021 to 2022, employment in Baraboo, WI declined at a rate of −0.335%, from 34.3k employees to 34.2k employees.

The most common job groups, by number of people living in Baraboo, WI, are Management Occupations (3,662 people), Sales & Related Occupations (3,227 people), and Office & Administrative Support Occupations (3,180 people). This chart illustrates the share breakdown of the primary jobs held by residents of Baraboo, WI.

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Unemployment Insurance Claims

Data is only available at the state level. Showing data for false.

This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Employment by Industries

34.2k
2022 Value
± 1,075
−0.335%
1 Year decline
± 4.55%

From 2021 to 2022, employment in Baraboo, WI declined at a rate of −0.335%, from 34.3k employees to 34.2k employees.

The most common employment sectors for those who live in Baraboo, WI, are Manufacturing (5,330 people), Health Care & Social Assistance (4,578 people), and Retail Trade (4,518 people). This chart shows the share breakdown of the primary industries for residents of Baraboo, WI, though some of these residents may live in Baraboo, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

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Median Earnings by Industry

$50,633
Median earning men ± $1,544
$38,088
Median earning women ± $1,805

The industries with the best median earnings for men in 2022 are Finance & Insurance, & Real Estate & Rental & Leasing ($90,819), Public Administration ($75,469), and Wholesale Trade ($64,625).

The industries with the best median earnings for women in 2022 are Public Administration ($56,331), Finance & Insurance, & Real Estate & Rental & Leasing ($55,039), and Wholesale Trade ($48,375).

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Employment by Industry Sector

Data is only available at the state level. Showing data for Wisconsin.
Y-Axis
1.6%
Year-over-year growth
Employment change between February 2022 and February 2023

As of February 2023, there are 2.95M people employed in Wisconsin. This represents a 1.6% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 13.3%.

The following chart shows monthly employment numbers for each industry sector in Wisconsin.

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Establishments by Size

The industries with the most establishments
  1. 144
    Construction
  2. 124
    Other Services (except Public Administration)
  3. 110
    Retail Trade

The visualization shows the distribution of establishments by industry and by size according to the number of employees.

Depending on the option selected, the visualization shows the number of employees or number of establishments and its share across establishment sizes.

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Civics

In the 2020 presidential election, the popular vote in Wisconsin went to Joseph R Biden Jr. with 49.4% of the vote. The runner-up was Donald J. Trump (48.8%), followed by Jo Jorgensen (1.17%).

Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

US Senators from Wisconsin

Senatorial voting results are only available at the state level. Showing data for Wisconsin.
Ron Johnson
Senator from Wisconsin3
Assumed office on January 3, 2011
Tammy Baldwin
Senator from Wisconsin1
Assumed office on January 3, 2013

Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

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US Representatives from Wisconsin

Wisconsin is currently represented by 8 members in the U.S. house.

Members of the House of Representives are elected to 2-year terms, and the following chart shows the how the members for Wisconsin have changed over time starting in 2008.

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Education

In 2022, universities in Baraboo, WI awarded 36 degrees. The student population of Baraboo, WI in 2021 is skewed towards women, with 7 male students and 58 female students.

Most students graduating from Universities in Baraboo, WI are White (29 and 80.6%), followed by Black or African American (3 and 8.33%), Hispanic or Latino (3 and 8.33%), and Unknown (1 and 2.78%).

The largest universities in Baraboo, WI by number of degrees awarded are Panache Academy of Beauty (36 and 100%).

The most popular majors in Baraboo, WI are General Cosmetology (14 and 38.9%), Aesthetician & Skin Care Specialist (11 and 30.6%), and Nail Specialist & Manicurist (6 and 16.7%).

Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

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Educational Pyramid

Data is only available at the state level. Showing data for Wisconsin.
Measure

In 2022, 0.697% of men over 25 years of age had not completed any academic degree (no schooling), while 0.597% of women were in the same situation.

This visualization shows the gender distribution of the population according to the academic level reached.

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Educational Attainment

Data is only available at the state level. Showing data for Wisconsin.
Race

The most common educational levels obtained by the working population in 2022 were High School or Equivalent (1.41M), Some college (1.02M), and Bachelors Degree (921k).

This visualization illustrates the percentage distribution of the population according to the highest educational level reached. You can filter the data by race by using the selector above.

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Housing & Living

The median property value in Baraboo, WI was $227,500 in 2022, which is 0.807 times smaller than the national average of $281,900. Between 2021 and 2022 the median property value increased from $195,700 to $227,500, a 16.2% increase. The homeownership rate in Baraboo, WI is 73.2%, which is approximately the same as the national average of 64.8%.

People in Baraboo, WI have an average commute time of 22.8 minutes, and they drove alone to work. Car ownership in Baraboo, WI is approximately the same as the national average, with an average of 2 cars per household.

Median household income in Baraboo, WI is $72,930. In 2022, the county with the highest Median Household Income in Baraboo, WI was Waukesha County, WI with a value of $101,639, followed by St. Croix County, WI and Ozaukee County, WI, with respective values of $97,950 and $92,258.

Property

$227,500
Median Property Value 2022
±$5,873
$19,987
Median Property Taxes
±$714

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Baraboo, WI the largest share of households pay taxes in the $3k+ range.

The chart underneath the paragraph shows the property taxes in Baraboo, WI compared to it's parent and neighbor geographies.

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Rent vs Own

73.2%
Homeownership
2022
61.8%
Homeowners with Mortgage
2022

In 2022, 73.2% of the housing units in Baraboo, WI were occupied by their owner. This percentage grew from the previous year's rate of 72.1%.

This chart shows the percentage of owner in Baraboo, WI compared it's parent and neighboring geographies.

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Income by Location

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Race/Ethnicity
Highest Median Household Income (Total)

In 2022, the county with the highest Median Household Income (Total) in Baraboo, WI was Waukesha County, WI with a value of $101,639, followed by St. Croix County, WI and Ozaukee County, WI, with respective values of $97,950 and $92,258.

The following map shows all of the counties in Baraboo, WI colored by their Median Household Income (Total).

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Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.
$72,930
Median Household Income
± $2,091
27.3k
Number of Households
± 996

In 2022, the median household income of the 27.3k households in Baraboo, WI grew to $72,930 from the previous year's value of $67,702.

The following chart displays the households in Baraboo, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

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Wage Distribution

The closest comparable wage GINI for Baraboo, WI is from Wisconsin.
0.443
2022 Wage GINI in Wisconsin
0.443
2021 Wage GINI in Wisconsin

In 2022, the income inequality in Wisconsin was 0.443 according to the GINI calculation of the wage distribution. Income inequality had a 0.043% decline from 2021 to 2022, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.478. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

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Commuter Transportation

Most Common Commute in 2022
  1. Drove Alone (78.6%)
  2. Carpooled (8.65%)
  3. Worked At Home (7.68%)

In 2022, 78.6% of workers in Baraboo, WI drove alone to work, followed by those who carpooled to work (8.65%) and those who worked at home (7.68%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

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Commute Time

22.8 minutes
Average Travel Time

Using averages, employees in Baraboo, WI have a shorter commute time (22.8 minutes) than the normal US worker (26.7 minutes). Additionally, 1.95% of the workforce in Baraboo, WI have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Baraboo, WI compares to that of it's neighboring and parent geographies.

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Car Ownership

2 cars
Average Number

The following chart displays the households in Baraboo, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Baraboo, WI have 2 cars.

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Poverty & Diversity

8.61% of the population for whom poverty status is determined in Baraboo, WI (5.57k out of 64.7k people) live below the poverty line, a number that is lower than the national average of 12.5%. The largest demographic living in poverty are Females 35 - 44, followed by Females 18 - 24 and then Males 55 - 64.

The most common racial or ethnic group living below the poverty line in Baraboo, WI is White, followed by Hispanic and Two Or More.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

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Health

93.4% of the population of Baraboo, WI has health coverage, with 53.5% on employee plans, 11.8% on Medicaid, 13.5% on Medicare, 12.7% on non-group plans, and 1.88% on military or VA plans.

Primary care physicians in Wisconsin see 1242 patients per year on average, which represents a 1.04% decrease from the previous year (1255 patients). Compare this to dentists who see 1384 patients per year, and mental health providers who see 423 patients per year.

Patient to Clinician Ratios

Data is only available at the state level. Showing data for Wisconsin.
1,242 to 1
Patient to Primary Care Physician Ratio in Wisconsin

Primary care physicians in Wisconsin see an average of 1,242 patients per year. This represents a 1.04% decrease from the previous year (1,255 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Wisconsin in comparison to its neighboring geographies.

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Health Care Diversity

In 2022, insured persons according to age ranges were distributed in 23.6% under 18 years, 18% between 18 and 34 years, 39.8% between 35 and 64 years, and 18.7% over 64 years.

By gender, of the total number of insured persons, 49.5% were men and 50.5% were women.

The following chart shows the number of people with health coverage by gender.

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Uninsured People

6.6%
Uninsured
53.5%
Employer Coverage
11.8%
Medicaid
13.5%
Medicare
12.7%
Non-Group
1.88%
Military or VA

Between 2021 and 2022, the percent of uninsured citizens in Baraboo, WI grew by 2.19% from 6.46% to 6.6%.

The following chart shows how the percent of uninsured individuals in Baraboo, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.

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