Douglas County, WI

County

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2024 Population

44,229

US Senator

Ron Johnson

Republican Party

US Senator

Tammy Baldwin

Democratic Party

2024 Median Age

42.7

0.234% 1-year decrease

2024 Poverty Rate

10.8%

3.27% 1-year increase

2024 Median Household Income

$75,099

3.47% 1-year growth

2024 Median Property Value

$205,800

8.09% 1-year growth

2024 Employed Population

22,063

0.253% 1-year decline

About

None of the households in Douglas County, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

99.2% of the residents in Douglas County, WI are U.S. citizens.

The largest universities in Douglas County, WI are University of Wisconsin-Superior (624 degrees awarded in 2023).

In 2024, the median property value in Douglas County, WI was $205,800, and the homeownership rate was 71.9%.

Most people in Douglas County, WI drove alone to work, and the average commute time was 22 minutes. The average car ownership in Douglas County, WI was 2 cars per household.

Douglas County, WI borders Carlton County, MN, Lake County, MN, Pine County, MN, St. Louis County, MN, Bayfield County, WI, Burnett County, WI, Sawyer County, WI, and Washburn County, WI.

United States Wisconsin Duluth, MN-WI

Population & Diversity

Douglas County, WI is home to a population of 44.2k people, from which 99.2% are citizens. As of 2024, 1.75% of Douglas County, WI residents were born outside of the country (773 people).

In 2024, there were 20.8 times more White (Non-Hispanic) residents (39.7k people) in Douglas County, WI than any other race or ethnicity. There were 1.91k Two Races Excluding Other, & Three or More Races (Non-Hispanic) and 496 American Indian & Alaska Native (Non-Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

99.2%

2024 Citizenship

99.2%

2023 Citizenship

As of 2024, 99.2% of Douglas County, WI residents were US citizens, which is higher than the national average of 93.2%. In 2023, the percentage of US citizens in Douglas County, WI was 99.2%, meaning that the rate of citizenship has been decreasing.

The following chart shows US citizenship percentages in Douglas County, WI compared to that of it's neighboring and parent geographies.

Diversity

Race and Ethnicity

The 3 largest ethnic groups in Douglas County, WI

White (Non-Hispanic)
39.7k ± 151
Two Races Excluding Other, & Three or More Races (Non-Hispanic)
1.91k ± 241
American Indian & Alaska Native (Non-Hispanic)
496 ± 99

1.94%

Hispanic Population

860 people

1.94% of the people in Douglas County, WI are hispanic (860 people).

The following chart shows the 8 races represented in Douglas County, WI as a share of the total population.

Global Diversity

The PUMS dataset is not available at the County level, so we are showing data for Wisconsin.

Most Common Origin

Mexico
89,915 ± 7,306 people
India
21,992 ± 3,634 people
China
14,287 ± 2,931 people

In 2023, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 89,915 Wisconsin residents, followed by India with 21,992 and China with 14,287.

Foreign-Born Population

1.75%

2024 Foreign-Born Population

773 people

1.74%

2023 Foreign-Born Population

769 people

As of 2024, 1.75% of Douglas County, WI residents (773 people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in Douglas County, WI was 1.74%, meaning that the rate has been increasing.

The following chart shows the percentage of foreign-born residents in Douglas County, WI compared to that of it's neighboring and parent geographies.

Military

Veterans

Most Common Service Period

Vietnam
1,051 ± 156
Gulf War (2001-)
543 ± 143
Gulf War (1990s)
346 ± 102

Douglas County, WI has a large population of military personnel who served in Vietnam, 1.94 times greater than any other conflict.

The chart shows the distribution of veterans by conflict in Douglas County, WI.

Economy

The economy of Douglas County, WI employs 22.1k people. In 2024, the largest industries in Douglas County, WI were Health Care & Social Assistance (3,747 people), Retail Trade (2,994 people), and Manufacturing (2,147 people), and the highest paying industries were Mining, Quarrying, & Oil & Gas Extraction ($112,000), Utilities ($76,411), and Transportation & Warehousing, & Utilities ($71,178).

Employment

Occupations

22.1k

2024 Value

± 859

−0.253%

1 Year decline

± 5.5%

From 2023 to 2024, employment in Douglas County, WI declined at a rate of −0.253%, from 22.1k employees to 22.1k employees.

The most common job groups, by number of people living in Douglas County, WI, are Management Occupations (2,273 people), Office & Administrative Support Occupations (2,155 people), and Sales & Related Occupations (1,838 people). This chart illustrates the share breakdown of the primary jobs held by residents of Douglas County, WI.

Unemployment Insurance Claims

Data is only available at the state level. Showing data for Wisconsin.

This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

Industries

Employment by Industries

22.1k

2024 Value

± 859

−0.253%

1 Year decline

± 5.5%

From 2023 to 2024, employment in Douglas County, WI declined at a rate of −0.253%, from 22.1k employees to 22.1k employees.

The most common employment sectors for those who live in Douglas County, WI, are Health Care & Social Assistance (3,747 people), Retail Trade (2,994 people), and Manufacturing (2,147 people). This chart shows the share breakdown of the primary industries for residents of Douglas County, WI, though some of these residents may live in Douglas County, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

Median Earnings by Industry

$57,763

Median earning men ± $2,808

$41,354

Median earning women ± $1,546

The industries with the best median earnings for men in 2024 are Transportation & Warehousing, & Utilities ($75,412), Public Administration ($75,142), and Manufacturing ($72,210).

The industries with the best median earnings for women in 2024 are Wholesale Trade ($63,750), Transportation & Warehousing, & Utilities ($61,616), and Construction ($56,750).

Employment by Industry Sector

Data is only available at the state level. Showing data for Wisconsin.

Y-Axis

1.6%

Year-over-year growth

Employment change between February 2022 and February 2023

As of February 2023, there are 2.95M people employed in Wisconsin. This represents a 1.6% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 13.3%.

The following chart shows monthly employment numbers for each industry sector in Wisconsin.

Establishments by Size

The industries with the most establishments

64
Other Services (except Public Administration)
58
Accommodation and Food Services
57
Construction

The visualization shows the distribution of establishments by industry and by size according to the number of employees.

The visualization shows the number of establishments and its share across establishment sizes.

Payroll by Industry Sector

The industries with the highest total annual payroll

$139k
Manufacturing
$115k
Construction
$89.1k
Retail Trade

The chart shows the total annual payroll and the average annual payroll by industry.

Civics

In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

Presidential Elections

Presidential Popular Vote Over Time

Voting results are not available for Douglas County, WI. Showing the available data for Wisconsin.

2024 Election Results

Donald J. Trump (49.6%)
Republican Party
Kamala Harris (48.7%)
Democratic Party
Robert Kennedy (0.518%)
Independent Party

In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

The following chart shows the popular vote results in Wisconsin for each registered party from 1976 to 2024.

Senator Elections

US Senators from Wisconsin

Senatorial voting results are only available at the state level. Showing data for Wisconsin.

Ron Johnson

Senator from Wisconsin

Assumed office on January 3, 2011

Tammy Baldwin

Senator from Wisconsin

Assumed office on January 3, 2013

Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

Education

In 2023, universities in Douglas County, WI awarded 624 degrees. The student population of Douglas County, WI in 2023 is skewed towards women, with 889 male students and 1,837 female students.

Most students graduating from Universities in Douglas County, WI are White (540 and 91.8%), Hispanic or Latino (17 and 2.89%), Two or More Races (10 and 1.7%), and Black or African American (10 and 1.7%).

The largest universities in Douglas County, WI by number of degrees awarded are University of Wisconsin-Superior (624 and 100%).

The most popular majors in Douglas County, WI are Elementary Education & Teaching (85 and 13.6%), General Educational Leadership & Administration (79 and 12.7%), and General Business Administration & Management (50 and 8.01%).

The median tuition cost for a public four year colleges is $6,826 for in-state students and $14,739 for out-of-state students.

Admissions & Enrollments

Applicants, Admissions & Enrolled

University

Measure

In 2023 in Douglas County, WI, the percentage of applicants admitted was 93.6%, while the percentage of admitted who enrolled was 12%. The number of students enrolled in 2023 was 2,726 (32.6% men and 67.4% women).

The line chart shows the evolution of the percentage of applicants admitted, admitted who enrolled or the number of students enrolled according to the option selected in the upper button.

Enrollments by Gender and Races

Universities

In 2023 there were 2,726 students enrolled in Douglas County, WI, 32.6% men and 67.4% women.

By race, the largest number of students enrolled was concentrated in White with 2,199 records, of which 70.2% were women and 29.8% men.

Completions

Concentrations

Most Common

Elementary Education & Teaching
83 degrees awarded
General Business Administration & Management
50 degrees awarded
Other Multidisciplinary Studies
44 degrees awarded

In 2023, the most common concentation for Bachelors Degree recipients in Douglas County, WI was Elementary Education & Teaching with 83 degrees awarded.

This visualization illustrates the percentage of students graduating with a Bachelors Degree from schools in Douglas County, WI according to their major.

Universities

Gender

Race

University of Wisconsin-Superior

Largest Universities by degrees awarded

624 degrees awarded

In 2023, the institution with the largest number of graduating students was University of Wisconsin-Superior with 624 degrees awarded.

Student Diversity

University

In 2023, 181 men were awarded degrees from institutions in Douglas County, WI, which is 0.409 times less than the 443 female students who received degrees in the same year.

In 2023, the most common race/ethnicity group awarded degrees at institutions was White students. These 540 degrees mean that there were 31.8 times more degrees awarded to White students then the next closest race/ethnicity group, Hispanic or Latino, with 17 degrees awarded.

Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

Tuition

Average Net Price by Sector

Universities

Public, 4-year or above ($6,826) is the sector with the highest median state tuition in 2023.

Public, 4-year or above ($1,661) is the sector with the highest median state fee in 2023.

Public, 4-year or above ($1,000) is the sector with the highest average net price of books and supplies.

The graph shows the average net price by sector and year.

Housing & Living

The median property value in Douglas County, WI was $205,800 in 2024, which is 0.619 times smaller than the national average of $332,700. Between 2023 and 2024 the median property value increased from $190,400 to $205,800, a 8.09% increase. The homeownership rate in Douglas County, WI is 71.9%, which is higher than the national average of 65.2%.

People in Douglas County, WI have an average commute time of 22 minutes, and they drove alone to work. Car ownership in Douglas County, WI is approximately the same as the national average, with an average of 2 cars per household.

In 2025, 12.1% of the population was living with severe housing problems in Douglas County, WI. From 2014 to 2025, the indicator declined 1.74%.

Housing

Property

$205,800

Median Property Value 2024

±$6,393

$13,774

Median Property Taxes

±$589

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Douglas County, WI the largest share of households pay taxes in the $3k+ range.

The chart underneath the paragraph shows the property taxes in Douglas County, WI compared to it's parent and neighbor geographies.

Rent vs Own

71.9%

Homeownership

2024

62.9%

Homeowners with Mortgage

2024

In 2024, 71.9% of the housing units in Douglas County, WI were occupied by their owner. This percentage declined from the previous year's rate of 72.1%.

This chart shows the percentage of owner in Douglas County, WI compared it's parent and neighboring geographies.

Equity

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$75,099

Median Household Income

± $3,609

19.2k

Number of Households

± 775

In 2024, the median household income of the 19.2k households in Douglas County, WI grew to $75,099 from the previous year's value of $72,579.

The following chart displays the households in Douglas County, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

Wage Distribution

The closest comparable wage GINI for Douglas County, WI is from Wisconsin.

0.441

2023 Wage GINI in Wisconsin

0.443

2022 Wage GINI in Wisconsin

In 2023, the income inequality in Wisconsin was 0.441 according to the GINI calculation of the wage distribution. Income inequality had a 0.492% decline from 2022 to 2023, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.476. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

Transportation

Commuter Transportation

Most Common Commute in 2024

Drove Alone (76%)
Carpooled (9.46%)
Worked At Home (9.09%)

In 2024, 76% of workers in Douglas County, WI drove alone to work, followed by those who carpooled to work (9.46%) and those who worked at home (9.09%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Commute Time

22 minutes

Average Travel Time

Using averages, employees in Douglas County, WI have a shorter commute time (22 minutes) than the normal US worker (26.4 minutes). Additionally, 1.79% of the workforce in Douglas County, WI have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Douglas County, WI compares to that of it's neighboring and parent geographies.

Car Ownership

2 cars

Average Number

The following chart displays the households in Douglas County, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Douglas County, WI have 2 cars.

Poverty

Severe Housing Problems

In 2025, 12.1% of the population was living with severe housing problems in Douglas County, WI. From 2014 to 2025, the indicator declined 1.74%.

The graph shows the trend of the percentage of the population living with severe housing problems.

Poverty & Diversity

10.8% of the population for whom poverty status is determined in Douglas County, WI (4.63k out of 43k people) live below the poverty line, a number that is lower than the national average of 12.5%. The largest demographic living in poverty are Females 55 - 64, followed by Males 55 - 64 and then Females 18 - 24.

The most common racial or ethnic group living below the poverty line in Douglas County, WI is White, followed by Two Or More and Hispanic.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

Children in Poverty

In 2025, 12.1% of the children was living in poverty in Douglas County, WI. From 2014 to 2025, the indicator declined 9.4%.

The graph shows the trend of the percentage of the children living in poverty.

Social Needs

Data only available at the state level.

Most prevalent states

California
35,798 individuals
New York
5,087 individuals
Florida
4,915 individuals

In 2017, California had the highest estimated number of chronically homeless individuals in the nation, at 35,798. New York has the second highest (5,087), followed by Florida (4,915).

The following map shows the estimated number of chronically homeless individuals by state over multiple years.

Security

Crimes & Accidents

Indicator

In 2022, the number of reported violent crimes offenses per 100,000 population was 185 in Douglas County, WI. From 2014 to 2022, the indicator grew 11.5 per 100,000 population.

The graph shows the trend in the number of reported violent crimes offenses per 100,000 population.

Health

96% of the population of Douglas County, WI has health coverage, with 51.9% on employee plans, 14.6% on Medicaid, 14.3% on Medicare, 13% on non-group plans, and 2.28% on military or VA plans.

Primary care physicians in Douglas County, WI see 4,018 patients per year on average, which represents a 0% change from the previous year (4,018 patients). Compare this to dentists who see 1635 patients per year, and mental health providers who see 546 patients per year.

By gender, of the total number of insured persons, 50.3% were men and 49.7% were women.

Coverage

Patient to Clinician Ratios

4,018 to 1

Patient to Primary Care Physician Ratio in Douglas County, WI

Primary care physicians in Douglas County, WI see an average of 4,018 patients per year. This represents a 0% change from the previous year (4,018 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Douglas County, WI in comparison to its neighboring geographies.

Health Care Diversity

In 2024, insured persons according to age ranges were distributed in 20.6% under 18 years, 19.5% between 18 and 34 years, 39.6% between 35 and 64 years, and 20.3% over 64 years.

By gender, of the total number of insured persons, 50.3% were men and 49.7% were women.

The following chart shows the number of people with health coverage by gender.

Uninsured People

3.97%

Uninsured

51.9%

Employer Coverage

14.6%

Medicaid

14.3%

Medicare

13%

Non-Group

2.28%

Military or VA

Between 2023 and 2024, the percent of uninsured citizens in Douglas County, WI declined by 15.6% from 4.7% to 3.97%.

The following chart shows how the percent of uninsured individuals in Douglas County, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.

Health Indicators

Health Outcomes

Indicator

In 2025, the number of deaths among residents under age 18 per 100,000 population was 65.7 in Douglas County, WI.

The graphic shows the trend of the indicator in Douglas County, WI.

Health Behaviors

Indicator

In 2025, the percentage of the adult population (age 18 and older) that reports a body mass index (BMI) greater than or equal to 30 kg/m2 (age-adjusted) was 40.4% in Douglas County, WI.

The graphic shows the trend of the indicator in Douglas County, WI.