Rowland, NC

Census Place

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2023 Population

972

3.09% 1-year decline

US Senator

Thom Tillis

Republican Party

US Senator

Ted Budd

Republican Party

2023 Median Age

44.3

5.74% 1-year decrease

2023 Poverty Rate

33.3%

32.7% 1-year increase

2023 Median Household Income

$31,667

10.1% 1-year growth

2023 Median Property Value

$108,700

12.4% 1-year growth

2023 Employed Population

254

6.28% 1-year growth

About

In 2023, Rowland, NC had a population of 972 people with a median age of 44.3 and a median household income of $31,667. Between 2022 and 2023 the population of Rowland, NC declined from 1,003 to 972, a −3.09% decrease and its median household income grew from $28,750 to $31,667, a 10.1% increase.

The 5 largest ethnic groups in Rowland, NC are Black or African American (Non-Hispanic) (68.9%), White (Non-Hispanic) (19.5%), American Indian & Alaska Native (Non-Hispanic) (11.1%), Asian (Non-Hispanic) (0.309%), and Two+ (Non-Hispanic) (0.103%).

None of the households in Rowland, NC reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

99.8% of the residents in Rowland, NC are U.S. citizens.

In 2023, the median property value in Rowland, NC was $108,700, and the homeownership rate was 57.5%.

Most people in Rowland, NC drove alone to work, and the average commute time was 23.6 minutes. The average car ownership in Rowland, NC was 2 cars per household.

United States North Carolina Robeson County, NC Lumberton, NC Columbus, Bladen & Robeson Counties PUMA, NC

Population & Diversity

Rowland, NC is home to a population of 972 people, from which 99.8% are citizens. As of 2023, 0.206% of Rowland, NC residents were born outside of the country (2 people).

In 2023, there were 3.53 times more Black or African American (Non-Hispanic) residents (670 people) in Rowland, NC than any other race or ethnicity. There were 190 White (Non-Hispanic) and 108 American Indian & Alaska Native (Non-Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

99.8%

2023 Citizenship

100%

2022 Citizenship

As of 2023, 99.8% of Rowland, NC residents were US citizens, which is higher than the national average of 93.4%. In 2022, the percentage of US citizens in Rowland, NC was 100%, meaning that the rate of citizenship has been decreasing.

The following chart shows US citizenship percentages in Rowland, NC compared to that of it's neighboring and parent geographies.

Diversity

Race and Ethnicity

The 3 largest ethnic groups in Rowland, NC

Black or African American (Non-Hispanic)
670 ± 192
White (Non-Hispanic)
190 ± 73
American Indian & Alaska Native (Non-Hispanic)
108 ± 103

The following chart shows the 7 races represented in Rowland, NC as a share of the total population.

Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for North Carolina.

Most Common Origin

Mexico
214,508 ± 11,254 people
India
79,868 ± 6,912 people
Honduras
39,759 ± 4,886 people

In 2022, the most common birthplace for the foreign-born residents of North Carolina was Mexico, the natal country of 214,508 North Carolina residents, followed by India with 79,868 and Honduras with 39,759.

Foreign-Born Population

0.206%

2023 Foreign-Born Population

2 people

As of 2023, 0.206% of Rowland, NC residents (2 people) were born outside of the United States, which is lower than the national average of 13.8%. In 2022, the percentage of foreign-born citizens in Rowland, NC was 0%, meaning that the rate has been increasing.

The following chart shows the percentage of foreign-born residents in Rowland, NC compared to that of it's neighboring and parent geographies.

Military

Veterans

Most Common Service Period

Vietnam
99 ± 101
Gulf War (2001-)
28 ± 24
Gulf War (1990s)
4 ± 15

Rowland, NC has a large population of military personnel who served in Vietnam, 3.54 times greater than any other conflict.

Economy

The economy of Rowland, NC employs 254 people. The largest industries in Rowland, NC are Manufacturing (51 people), Health Care & Social Assistance (44 people), and Retail Trade (30 people), and the highest paying industries are Finance & Insurance, & Real Estate & Rental & Leasing ($66,750), Public Administration ($41,477), and Agriculture, Forestry, Fishing & Hunting, & Mining ($40,000).

Males in North Carolina have an average income that is 1.31 times higher than the average income of females, which is $57,464. The income inequality in North Carolina (measured using the Gini index) is 0.47, which is lower than than the national average.

Employment

Occupations

254

2023 Value

± 92

6.28%

1 Year growth

± 49.1%

From 2022 to 2023, employment in Rowland, NC grew at a rate of 6.28%, from 239 employees to 254 employees.

The most common job groups, by number of people living in Rowland, NC, are Production Occupations (42 people), Sales & Related Occupations (32 people), and Office & Administrative Support Occupations (25 people). This chart illustrates the share breakdown of the primary jobs held by residents of Rowland, NC.

Unemployment Insurance Claims

Data is only available at the state level. Showing data for false.

This chart shows weekly unemployment insurance claims in North Carolina (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Industries

Employment by Industries

254

2023 Value

± 92

6.28%

1 Year growth

± 49.1%

From 2022 to 2023, employment in Rowland, NC grew at a rate of 6.28%, from 239 employees to 254 employees.

The most common employment sectors for those who live in Rowland, NC, are Manufacturing (51 people), Health Care & Social Assistance (44 people), and Retail Trade (30 people). This chart shows the share breakdown of the primary industries for residents of Rowland, NC, though some of these residents may live in Rowland, NC and work somewhere else. Census data is tagged to a residential address, not a work address.

Median Earnings by Industry

$38,542

Median earning men ± $10,263

$25,096

Median earning women ± $5,958

The industries with the best median earnings for men in 2023 are Public Administration ($41,250), Retail Trade ($23,333), and Manufacturing ($21,667).

The industries with the best median earnings for women in 2023 are Manufacturing ($26,563), Educational Services, & Health Care & Social Assistance ($25,278), and Professional, Scientific, & Management, & Administrative & Waste Management Services ($20,750).

Employment by Industry Sector

Data is only available at the state level. Showing data for North Carolina.

Y-Axis

3.04%

Year-over-year growth

Employment change between February 2022 and February 2023

As of February 2023, there are 4.86M people employed in North Carolina. This represents a 3.04% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 10.9%.

The following chart shows monthly employment numbers for each industry sector in North Carolina.

Education

Completions

Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

Working Population

Educational Pyramid

Data is only available at the state level. Showing data for North Carolina.

Measure

In 2022, 0.944% of men over 25 years of age had not completed any academic degree (no schooling), while 0.805% of women were in the same situation.

This visualization shows the gender distribution of the population according to the academic level reached.

Educational Attainment

Data is only available at the state level. Showing data for North Carolina.

Race

The most common educational levels obtained by the working population in 2022 were High School or Equivalent (2.16M), Some college (1.84M), and Bachelors Degree (1.63M).

This visualization illustrates the percentage distribution of the population according to the highest educational level reached. You can filter the data by race by using the selector above.

Housing & Living

The median property value in Rowland, NC was $108,700 in 2023, which is 0.358 times smaller than the national average of $303,400. Between 2022 and 2023 the median property value increased from $96,700 to $108,700, a 12.4% increase. The homeownership rate in Rowland, NC is 57.5%, which is approximately the same as the national average of 65%.

People in Rowland, NC have an average commute time of 23.6 minutes, and they drove alone to work. Car ownership in Rowland, NC is approximately the same as the national average, with an average of 2 cars per household.

Housing

Property

$108,700

Median Property Value 2023

±$76,227

$268

Median Property Taxes

±$118

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Rowland, NC the largest share of households pay taxes in the $800 - $1,499 range.

The chart underneath the paragraph shows the property taxes in Rowland, NC compared to it's parent and neighbor geographies.

Rent vs Own

57.5%

Homeownership

2023

62.6%

Homeowners with Mortgage

2023

In 2023, 57.5% of the housing units in Rowland, NC were occupied by their owner. This percentage declined from the previous year's rate of 62.8%.

This chart shows the percentage of owner in Rowland, NC compared it's parent and neighboring geographies.

Equity

Income by Location

Use the dropdown to filter by race/ethnicity.

Race/Ethnicity

Census Tract 9619

Highest Median Household Income (Total)

The following map shows all of the places in Rowland, NC colored by their Median Household Income (Total).

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$31,667

Median Household Income

± $16,565

466

Number of Households

± 127

In 2023, the median household income of the 466 households in Rowland, NC grew to $31,667 from the previous year's value of $28,750.

The following chart displays the households in Rowland, NC distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the < $10k range.

Wage Distribution

The closest comparable wage GINI for Rowland, NC is from North Carolina.

0.47

2022 Wage GINI in North Carolina

0.47

2021 Wage GINI in North Carolina

In 2022, the income inequality in North Carolina was 0.47 according to the GINI calculation of the wage distribution. Income inequality had a 0.0732% decline from 2021 to 2022, which means that wage distribution grew somewhat more even. The GINI for North Carolina was lower than than the national average of 0.478. In other words, wages are distributed more evenly in North Carolina in comparison to the national average.

This chart shows the number of workers in North Carolina across various wage buckets compared to the national average.

Transportation

Commuter Transportation

Most Common Commute in 2023

Drove Alone (82.3%)
Other (13.4%)
Carpooled (2.76%)

In 2023, 82.3% of workers in Rowland, NC drove alone to work, followed by those who used some unspecified means to get work (13.4%) and those who carpooled to work (2.76%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Commute Time

23.6 minutes

Average Travel Time

Using averages, employees in Rowland, NC have a shorter commute time (23.6 minutes) than the normal US worker (26.6 minutes). Additionally, 1.57% of the workforce in Rowland, NC have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Rowland, NC compares to that of it's neighboring and parent geographies.

Car Ownership

2 cars

Average Number

The following chart displays the households in Rowland, NC distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Rowland, NC have 2 cars.

Poverty

Poverty & Diversity

33.3% of the population for whom poverty status is determined in Rowland, NC (316 out of 949 people) live below the poverty line, a number that is higher than the national average of 12.4%. The largest demographic living in poverty are Males 12 - 14, followed by Females 55 - 64 and then Males 55 - 64.

The most common racial or ethnic group living below the poverty line in Rowland, NC is Black, followed by White and Native American.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

Social Needs

Data only available at the state level.

Most prevalent states

California
35,798 individuals
New York
5,087 individuals
Florida
4,915 individuals

In 2017, California had the highest estimated number of chronically homeless individuals in the nation, at 35,798. New York has the second highest (5,087), followed by Florida (4,915).

The following map shows the estimated number of chronically homeless individuals by state over multiple years.

Health

89.4% of the population of Rowland, NC has health coverage, with 25.8% on employee plans, 31.4% on Medicaid, 23.1% on Medicare, 8.64% on non-group plans, and 0.412% on military or VA plans.

Primary care physicians in Robeson County, NC see 2321 patients per year on average, which represents a 2.27% decrease from the previous year (2375 patients). Compare this to dentists who see 3144 patients per year, and mental health providers who see 385 patients per year.

Coverage

Patient to Clinician Ratios

Data is only available at the country level. Showing data for Robeson County, NC.

2,321 to 1

Patient to Primary Care Physician Ratio in Robeson County, NC

Primary care physicians in Robeson County, NC see an average of 2,321 patients per year. This represents a 2.27% decrease from the previous year (2,375 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Robeson County, NC in comparison to its neighboring geographies.

Health Care Diversity

In 2023, insured persons according to age ranges were distributed in 23.9% under 18 years, 16.7% between 18 and 34 years, 31.5% between 35 and 64 years, and 28% over 64 years.

By gender, of the total number of insured persons, 51.6% were men and 48.4% were women.

The following chart shows the number of people with health coverage by gender.

Uninsured People

10.6%

Uninsured

25.8%

Employer Coverage

31.4%

Medicaid

23.1%

Medicare

8.64%

Non-Group

0.412%

Military or VA

Between 2022 and 2023, the percent of uninsured citizens in Rowland, NC declined by 15% from 12.5% to 10.6%.

The following chart shows how the percent of uninsured individuals in Rowland, NC changed over time compared with the percent of individuals enrolled in various types of health insurance.

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