Rainbow City, AL

Census Place

2024 Population

10,284

US Senator

Tommy Tuberville

Republican Party

US Senator

Katie Britt

Republican Party

2024 Median Age

41.7

3.73% 1-year increase

2024 Poverty Rate

10%

7.77% 1-year increase

2024 Median Household Income

$56,398

5.47% 1-year decline

2024 Median Property Value

$223,000

Population & Diversity

Rainbow City, AL is home to a population of 10.3k people, from which 96.8% are citizens.

As of 2024, 4.77% of Rainbow City, AL residents were born outside of the country (491 people).

In 2024, there were 6.69 times more White (Non-Hispanic) residents (8.13k people) in Rainbow City, AL than any other race or ethnicity. There were 1.22k Black or African American (Non-Hispanic) and 349 Two Races Excluding Other, & Three or More Races (Non-Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

96.8%

2024 Citizenship

96.6%

2023 Citizenship

As of 2024, 96.8% of Rainbow City, AL residents were US citizens, which is higher than the national average of 93.2%. In 2023, the percentage of US citizens in Rainbow City, AL was 96.6%, meaning that the rate of citizenship has been increasing.

The following chart shows US citizenship percentages in Rainbow City, AL compared to that of it's neighboring and parent geographies.

Diversity

Race and Ethnicity

The 3 largest ethnic groups in Rainbow City, AL

White (Non-Hispanic)
8.13k ± 496
Black or African American (Non-Hispanic)
1.22k ± 493
Two Races Excluding Other, & Three or More Races (Non-Hispanic)
349 ± 253

2.33%

Hispanic Population

240 people

2.33% of the people in Rainbow City, AL are hispanic (240 people).

The following chart shows the 8 races represented in Rainbow City, AL as a share of the total population.

Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for Alabama.

Most Common Origin

Mexico
53,867 ± 5,668 people
Guatemala
18,373 ± 3,322 people
Korea
11,536 ± 2,634 people

In 2024, the most common birthplace for the foreign-born residents of Alabama was Mexico, the natal country of 53,867 Alabama residents, followed by Guatemala with 18,373 and Korea with 11,536.

Foreign-Born Population

4.77%

2024 Foreign-Born Population

491 people

5.59%

2023 Foreign-Born Population

571 people

As of 2024, 4.77% of Rainbow City, AL residents (491 people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in Rainbow City, AL was 5.59%, meaning that the rate has been decreasing.

The following chart shows the percentage of foreign-born residents in Rainbow City, AL compared to that of it's neighboring and parent geographies.

Military

Veterans

Most Common Service Period

Gulf War (1990s)
160 ± 114
Vietnam
141 ± 90
Gulf War (2001-)
85 ± 80

Rainbow City, AL has a large population of military personnel who served in Gulf War (1990s), 1.13 times greater than any other conflict.

The chart shows the distribution of veterans by conflict in Rainbow City, AL.

Economy

The economy of Rainbow City, AL employs 4.03k people. In 2024, the largest industries in Rainbow City, AL were Manufacturing (696 people), Retail Trade (658 people), and Construction (477 people), and the highest paying industries were Transportation & Warehousing, & Utilities ($86,349), Transportation & Warehousing ($85,197), and Construction ($67,939).

Employment

Occupations

4.03k

2024 Value

± 571

0.674%

1 Year growth

± 20.6%

From 2023 to 2024, employment in Rainbow City, AL grew at a rate of 0.674%, from 4.01k employees to 4.03k employees.

The most common job groups, by number of people living in Rainbow City, AL, are Office & Administrative Support Occupations (616 people), Sales & Related Occupations (529 people), and Management Occupations (428 people). This chart illustrates the share breakdown of the primary jobs held by residents of Rainbow City, AL.

Unemployment Insurance Claims

Data is only available at the state level. Showing data for Alabama.

This chart shows weekly unemployment insurance claims in Alabama (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

Industries

Employment by Industries

4.03k

2024 Value

± 571

0.674%

1 Year growth

± 20.6%

From 2023 to 2024, employment in Rainbow City, AL grew at a rate of 0.674%, from 4.01k employees to 4.03k employees.

The most common employment sectors for those who live in Rainbow City, AL, are Manufacturing (696 people), Retail Trade (658 people), and Construction (477 people). This chart shows the share breakdown of the primary industries for residents of Rainbow City, AL, though some of these residents may live in Rainbow City, AL and work somewhere else. Census data is tagged to a residential address, not a work address.

Median Earnings by Industry

$49,513

Median earning men ± $5,705

$34,181

Median earning women ± $3,079

The industries with the best median earnings for men in 2024 are Transportation & Warehousing, & Utilities ($86,579), Educational Services, & Health Care & Social Assistance ($76,458), and Finance & Insurance, & Real Estate & Rental & Leasing ($75,677).

The industries with the best median earnings for women in 2024 are Construction ($54,185), Professional, Scientific, & Management, & Administrative & Waste Management Services ($53,004), and Public Administration ($46,541).

Housing & Living

The median property value in Rainbow City, AL was $223,000 in 2024, which is 0.67 times smaller than the national average of $332,700. Between 2023 and 2024 the median property value increased from $203,600 to $223,000, a 9.53% increase. The homeownership rate in Rainbow City, AL is 65.6%, which is higher than the national average of 65.2%.

People in Rainbow City, AL have an average commute time of 26.7 minutes, and they drove alone to work. Car ownership in Rainbow City, AL is approximately the same as the national average, with an average of 2 cars per household.

Housing

Property

$223,000

Median Property Value 2024

±$16,546

$2,711

Median Property Taxes

±$410

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Rainbow City, AL the largest share of households pay taxes in the < $800 range.

The chart underneath the paragraph shows the property taxes in Rainbow City, AL compared to it's parent and neighbor geographies.

Rent vs Own

65.6%

Homeownership

2024

73.2%

Homeowners with Mortgage

2024

In 2024, 65.6% of the housing units in Rainbow City, AL were occupied by their owner. This percentage grew from the previous year's rate of 64.1%.

This chart shows the percentage of owner in Rainbow City, AL compared it's parent and neighboring geographies.

Equity

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$56,398

Median Household Income

± $7,155

4.13k

Number of Households

± 550

In 2024, the median household income of the 4.13k households in Rainbow City, AL declined from $56,398 from the previous year's value of $59,659.

The following chart displays the households in Rainbow City, AL distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $45k - $50k range.

Wage Distribution

The closest comparable wage GINI for Rainbow City, AL is from Alabama.

0.454

2024 Wage GINI in Alabama

0.456

2023 Wage GINI in Alabama

In 2024, the income inequality in Alabama was 0.454 according to the GINI calculation of the wage distribution. Income inequality had a 0.411% decline from 2023 to 2024, which means that wage distribution grew somewhat more even. The GINI for Alabama was lower than than the national average of 0.474. In other words, wages are distributed more evenly in Alabama in comparison to the national average.

This chart shows the number of workers in Alabama across various wage buckets compared to the national average.

Transportation

Commuter Transportation

Most Common Commute in 2024

Drove Alone (78.4%)
Carpooled (11%)
Worked At Home (8.03%)

In 2024, 78.4% of workers in Rainbow City, AL drove alone to work, followed by those who carpooled to work (11%) and those who worked at home (8.03%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Commute Time

26.7 minutes

Average Travel Time

Using averages, employees in Rainbow City, AL have a longer commute time (26.7 minutes) than the normal US worker (26.4 minutes). Additionally, 2.04% of the workforce in Rainbow City, AL have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Rainbow City, AL compares to that of it's neighboring and parent geographies.

Car Ownership

2 cars

Average Number

The following chart displays the households in Rainbow City, AL distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Rainbow City, AL have 2 cars.

Poverty

Poverty & Diversity

10% of the population for whom poverty status is determined in Rainbow City, AL (1.03k out of 10.3k people) live below the poverty line, a number that is lower than the national average of 12.5%. The largest demographic living in poverty are Females 25 - 34, followed by Females 18 - 24 and then Females 55 - 64.

The most common racial or ethnic group living below the poverty line in Rainbow City, AL is White, followed by Black and Two Or More.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

Social Needs

Data only available at the state level.

Most prevalent states

California
35,798 individuals
New York
5,087 individuals

In 2017, California had the highest estimated number of chronically homeless individuals in the nation, at 35,798, followed by New York (5,087).

The following map shows the estimated number of chronically homeless individuals by state over multiple years.

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