Marathon County, WI

County

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    2024 Population
    138,403
    US Senator
    Ron Johnson
    Republican Party
    US Senator
    Tammy Baldwin
    Democratic Party
    2024 Median Age
    41.3
    0.243% 1-year increase
    2024 Poverty Rate
    8.7%
    2.4% 1-year decrease
    2024 Median Household Income
    $77,884
    2.23% 1-year growth
    2024 Median Property Value
    $219,600
    6.86% 1-year growth
    2024 Employed Population
    72,144
    0.0721% 1-year growth

    About

    None of the households in Marathon County, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

    98.1% of the residents in Marathon County, WI are U.S. citizens.

    The largest universities in Marathon County, WI are Northcentral Technical College (2,071 degrees awarded in 2024) and State College of Beauty Culture (52 degrees).

    In 2024, the median property value in Marathon County, WI was $219,600, and the homeownership rate was 73.3%.

    Most people in Marathon County, WI drove alone to work, and the average commute time was 19.1 minutes. The average car ownership in Marathon County, WI was 2 cars per household.

    About the photo: Cheese Factory Farm in Marathon

    Population & Diversity

    Marathon County, WI is home to a population of 138k people, from which 98.1% are citizens. As of 2024, 4.34% of Marathon County, WI residents were born outside of the country (6.01k people).

    In 2024, there were 15.2 times more White (Non-Hispanic) residents (119k people) in Marathon County, WI than any other race or ethnicity. There were 7.84k Asian (Non-Hispanic) and 4.2k Two Races Excluding Other, & Three or More Races (Non-Hispanic) residents, the second and third most common ethnic groups.

    Citizenship

    98.1%
    2024 Citizenship
    98.1%
    2023 Citizenship

    As of 2024, 98.1% of Marathon County, WI residents were US citizens, which is higher than the national average of 93.2%. In 2023, the percentage of US citizens in Marathon County, WI was 98.1%, meaning that the rate of citizenship has been decreasing.

    The following chart shows US citizenship percentages in Marathon County, WI compared to that of it's neighboring and parent geographies.

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    Race and Ethnicity

    The 3 largest ethnic groups in Marathon County, WI
    1. White (Non-Hispanic)
      119k ± 410
    2. Asian (Non-Hispanic)
      7.84k ± 300
    3. Two Races Excluding Other, & Three or More Races (Non-Hispanic)
      4.2k ± 373
    3.54%
    Hispanic Population
    4.89k people

    In 2024, there were 15.2 times more White (Non-Hispanic) residents (119k people) in Marathon County, WI than any other race or ethnicity. There were 7.84k Asian (Non-Hispanic) and 4.2k Two Races Excluding Other, & Three or More Races (Non-Hispanic) residents, the second and third most common ethnic groups.

    3.54% of the people in Marathon County, WI are hispanic (4.89k people).

    The following chart shows the 8 races represented in Marathon County, WI as a share of the total population.

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    Global Diversity

    The PUMS dataset is not available at the County level, so we are showing data for Wisconsin.
    Most Common Origin
    1. Mexico
      90,085 ± 7,313 people
    2. India
      22,216 ± 3,653 people
    3. China
      14,090 ± 2,911 people

    In 2024, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 90,085 Wisconsin residents, followed by India with 22,216 and China with 14,090.

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    Foreign-Born Population

    4.34%
    2024 Foreign-Born Population
    6.01k people
    4.16%
    2023 Foreign-Born Population
    5.74k people

    As of 2024, 4.34% of Marathon County, WI residents (6.01k people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in Marathon County, WI was 4.16%, meaning that the rate has been increasing.

    The following chart shows the percentage of foreign-born residents in Marathon County, WI compared to that of it's neighboring and parent geographies.

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    Veterans

    Most Common Service Period
    1. Vietnam
      2,472 ± 325
    2. Gulf War (2001-)
      1,868 ± 374
    3. Gulf War (1990s)
      798 ± 197

    Marathon County, WI has a large population of military personnel who served in Vietnam, 1.32 times greater than any other conflict.

    The chart shows the distribution of veterans by conflict in Marathon County, WI.

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    Health

    94.2% of the population of Marathon County, WI has health coverage, with 53.2% on employee plans, 12.3% on Medicaid, 15% on Medicare, 12.2% on non-group plans, and 1.4% on military or VA plans.

    Primary care physicians in Marathon County, WI see 1,059 patients per year on average, which represents a 0% change from the previous year (1,059 patients). Compare this to dentists who see 1327 patients per year, and mental health providers who see 411 patients per year.

    By gender, of the total number of insured persons, 50.5% were men and 49.5% were women.

    Patient to Clinician Ratios

    1,059 to 1
    Patient to Primary Care Physician Ratio in Marathon County, WI

    Primary care physicians in Marathon County, WI see an average of 1,059 patients per year. This represents a 0% change from the previous year (1,059 patients).

    The following chart shows how the number of patients seen by primary care physicians has been changing over time in Marathon County, WI in comparison to its neighboring geographies.

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    Health Care Diversity

    In 2024, insured persons according to age ranges were distributed in 23.7% under 18 years, 18.3% between 18 and 34 years, 39.1% between 35 and 64 years, and 18.8% over 64 years.

    By gender, of the total number of insured persons, 50.5% were men and 49.5% were women.

    The following chart shows the number of people with health coverage by gender.

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    Uninsured People

    5.83%
    Uninsured
    53.2%
    Employer Coverage
    12.3%
    Medicaid
    15%
    Medicare
    12.2%
    Non-Group
    1.4%
    Military or VA

    Between 2023 and 2024, the percent of uninsured citizens in Marathon County, WI declined by 2.07% from 5.95% to 5.83%.

    The following chart shows how the percent of uninsured individuals in Marathon County, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.

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    Health Outcomes

    Indicator

    In 2025, the average number of mentally unhealthy days reported in past 30 days (age-adjusted) was 5.24 in Marathon County, WI.

    The graphic shows the trend of the indicator in Marathon County, WI.

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    Health Behaviors

    Indicator

    In 2025, the percentage of the adult population (age 18 and older) that reports a body mass index (BMI) greater than or equal to 30 kg/m2 (age-adjusted) was 35.9% in Marathon County, WI.

    The graphic shows the trend of the indicator in Marathon County, WI.

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    Clinical Care

    Indicator

    In 2025, the percentage of population under age 65 without health insurance was 6.79% in Marathon County, WI.

    The graphic shows the trend of the indicator in Marathon County, WI.

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    Economy

    The economy of Marathon County, WI employs 72.1k people. In 2024, the largest industries in Marathon County, WI were Manufacturing (14,930 people), Health Care & Social Assistance (12,557 people), and Retail Trade (7,105 people), and the highest paying industries were Utilities ($87,708), Professional, Scientific, & Technical Services ($66,563), and Wholesale Trade ($65,582).

    Occupations

    72.1k
    2024 Value
    ± 1,818
    0.0721%
    1 Year growth
    ± 3.52%

    From 2023 to 2024, employment in Marathon County, WI grew at a rate of 0.0721%, from 72.1k employees to 72.1k employees.

    The most common job groups, by number of people living in Marathon County, WI, are Office & Administrative Support Occupations (8,257 people), Management Occupations (7,740 people), and Production Occupations (7,344 people). This chart illustrates the share breakdown of the primary jobs held by residents of Marathon County, WI.

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    Unemployment Insurance Claims

    Data is only available at the state level. Showing data for Wisconsin.

    This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

    The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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    Employment by Industries

    72.1k
    2024 Value
    ± 1,818
    0.0721%
    1 Year growth
    ± 3.52%

    From 2023 to 2024, employment in Marathon County, WI grew at a rate of 0.0721%, from 72.1k employees to 72.1k employees.

    The most common employment sectors for those who live in Marathon County, WI, are Manufacturing (14,930 people), Health Care & Social Assistance (12,557 people), and Retail Trade (7,105 people). This chart shows the share breakdown of the primary industries for residents of Marathon County, WI, though some of these residents may live in Marathon County, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

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    Median Earnings by Industry

    $56,398
    Median earning men ± $1,311
    $42,047
    Median earning women ± $1,053

    The industries with the best median earnings for men in 2024 are Finance & Insurance, & Real Estate & Rental & Leasing ($78,672), Public Administration ($68,533), and Educational Services, & Health Care & Social Assistance ($67,123).

    The industries with the best median earnings for women in 2024 are Finance & Insurance, & Real Estate & Rental & Leasing ($51,133), Public Administration ($50,325), and Manufacturing ($48,651).

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    Employment by Industry Sector

    Data is only available at the state level. Showing data for Wisconsin.
    Y-Axis
    1.6%
    Year-over-year growth
    Employment change between February 2022 and February 2023

    As of February 2023, there are 2.95M people employed in Wisconsin. This represents a 1.6% increase in employment when compared to February 2022.

    Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 13.3%.

    The following chart shows monthly employment numbers for each industry sector in Wisconsin.

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    Establishments by Size

    The industries with the most establishments
    1. 242
      Construction
    2. 218
      Other Services (except Public Administration)
    3. 163
      Health Care and Social Assistance

    The visualization shows the distribution of establishments by industry and by size according to the number of employees.

    The visualization shows the number of establishments and its share across establishment sizes.

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    Payroll by Industry Sector

    The industries with the highest total annual payroll
    1. $1.19M
      Manufacturing
    2. $682k
      Health Care and Social Assistance
    3. $266k
      Finance and Insurance

    The chart shows the total annual payroll and the average annual payroll by industry.

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    Civics

    In the 2024 presidential election, the popular vote in Wisconsin went to Donald J. Trump with 49.6% of the vote. The runner-up was Kamala Harris (48.7%), followed by Robert Kennedy (0.518%).

    Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

    Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

    US Senators from Wisconsin

    Senatorial voting results are only available at the state level. Showing data for Wisconsin.
    Ron Johnson
    Senator from Wisconsin3
    Assumed office on January 3, 2011
    Tammy Baldwin
    Senator from Wisconsin1
    Assumed office on January 3, 2013

    Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

    In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

    The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

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    Education

    In 2024, universities in Marathon County, WI awarded 2,123 degrees. The student population of Marathon County, WI in 2024 is skewed towards women, with 2,882 male students and 3,921 female students.

    Most students graduating from Universities in Marathon County, WI are White (1,741 and 82%), Asian (100 and 4.71%), Unknown (96 and 4.52%), and Hispanic or Latino (91 and 4.29%).

    The largest universities in Marathon County, WI by number of degrees awarded are Northcentral Technical College (2,071 and 97.6%) and State College of Beauty Culture (52 and 2.45%).

    The most popular majors in Marathon County, WI are Nursing Assistant & Patient Care Assistant (302 and 14.2%), Welding Technology (153 and 7.21%), and Emergency Medical Technician (EMT Paramedic) (107 and 5.04%).

    Enrollments by Gender and Races

    In 2024 there were 6,803 students enrolled in Marathon County, WI, 42.4% men and 57.6% women.

    By race, the largest number of students enrolled was concentrated in White with 4,775 records, of which 58.4% were women and 41.6% men.

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    Concentrations

    In 2024, the most common concentation for Certificate of at least 1 but less than 2 academic years recipients in Marathon County, WI was Welding Technology with 129 degrees awarded.

    This visualization illustrates the percentage of students graduating with a Certificate of at least 1 but less than 2 academic years from schools in Marathon County, WI according to their major.

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    Universities

    Gender
    Race
    Largest Universities by degrees awarded
    1. 2,071 degrees awarded
    2. 52 degrees awarded

    In 2024, the institution with the largest number of graduating students was Northcentral Technical College with 2,071 degrees awarded.

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    Student Diversity

    In 2024, 820 men were awarded degrees from institutions in Marathon County, WI, which is 0.629 times less than the 1,303 female students who received degrees in the same year.

    In 2024, the most common race/ethnicity group awarded degrees at institutions was White students. These 1,741 degrees mean that there were 17.4 times more degrees awarded to White students then the next closest race/ethnicity group, Asian, with 100 degrees awarded.

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    Awarded Degrees over Time

    The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

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    Average Net Price by Sector

    Public, 2-year ($4,485) is the sector with the highest median state tuition in 2024.

    Public, 2-year ($404) is the sector with the highest median state fee in 2024.

    Public, 2-year ($2,061) is the sector with the highest average net price of books and supplies.

    The graph shows the average net price by sector and year.

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    Housing & Living

    The median property value in Marathon County, WI was $219,600 in 2024, which is 0.66 times smaller than the national average of $332,700. Between 2023 and 2024 the median property value increased from $205,500 to $219,600, a 6.86% increase. The homeownership rate in Marathon County, WI is 73.3%, which is higher than the national average of 65.2%.

    People in Marathon County, WI have an average commute time of 19.1 minutes, and they drove alone to work. Car ownership in Marathon County, WI is approximately the same as the national average, with an average of 2 cars per household.

    In 2025, 9.35% of the population was living with severe housing problems in Marathon County, WI. From 2014 to 2025, the indicator declined 1.15%.

    Property

    $219,600
    Median Property Value 2024
    ±$3,992
    $42,414
    Median Property Taxes
    ±$1,171

    The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Marathon County, WI the largest share of households pay taxes in the $3k+ range.

    The chart underneath the paragraph shows the property taxes in Marathon County, WI compared to it's parent and neighbor geographies.

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    Rent vs Own

    73.3%
    Homeownership
    2024
    62.8%
    Homeowners with Mortgage
    2024

    In 2024, 73.3% of the housing units in Marathon County, WI were occupied by their owner. This percentage declined from the previous year's rate of 73.4%.

    This chart shows the percentage of owner in Marathon County, WI compared it's parent and neighboring geographies.

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    Household Income

    Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.
    $77,884
    Median Household Income
    ± $2,218
    57.9k
    Number of Households
    ± 1,549

    In 2024, the median household income of the 57.9k households in Marathon County, WI grew to $77,884 from the previous year's value of $76,185.

    The following chart displays the households in Marathon County, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

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    Wage Distribution

    The closest comparable wage GINI for Marathon County, WI is from Wisconsin.
    0.439
    2024 Wage GINI in Wisconsin
    0.441
    2023 Wage GINI in Wisconsin

    In 2024, the income inequality in Wisconsin was 0.439 according to the GINI calculation of the wage distribution. Income inequality had a 0.364% decline from 2023 to 2024, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.474. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

    This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

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    Commuter Transportation

    Most Common Commute in 2024
    1. Drove Alone (76.2%)
    2. Worked At Home (12.9%)
    3. Carpooled (7.55%)

    In 2024, 76.2% of workers in Marathon County, WI drove alone to work, followed by those who worked at home (12.9%) and those who carpooled to work (7.55%).

    The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

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    Commute Time

    19.1 minutes
    Average Travel Time

    Using averages, employees in Marathon County, WI have a shorter commute time (19.1 minutes) than the normal US worker (26.4 minutes). Additionally, 1.55% of the workforce in Marathon County, WI have "super commutes" in excess of 90 minutes.

    The chart below shows how the median household income in Marathon County, WI compares to that of it's neighboring and parent geographies.

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    Car Ownership

    2 cars
    Average Number

    The following chart displays the households in Marathon County, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Marathon County, WI have 2 cars.

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    Severe Housing Problems

    In 2025, 9.35% of the population was living with severe housing problems in Marathon County, WI. From 2014 to 2025, the indicator declined 1.15%.

    The graph shows the trend of the percentage of the population living with severe housing problems.

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    Poverty & Diversity

    8.7% of the population for whom poverty status is determined in Marathon County, WI (11.9k out of 137k people) live below the poverty line, a number that is lower than the national average of 12.5%. The largest demographic living in poverty are Females 35 - 44, followed by Males 55 - 64 and then Females 65 - 74.

    The most common racial or ethnic group living below the poverty line in Marathon County, WI is White, followed by Asian and Hispanic.

    The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

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    Children in Poverty

    In 2025, 12.3% of the children was living in poverty in Marathon County, WI. From 2014 to 2025, the indicator declined 3.3%.

    The graph shows the trend of the percentage of the children living in poverty.

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    Crimes & Accidents

    Indicator

    In 2022, the number of reported violent crimes offenses per 100,000 population was 115 in Marathon County, WI. From 2014 to 2022, the indicator declined 28.9% per 100,000 population.

    The graph shows the trend in the number of reported violent crimes offenses per 100,000 population.

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