Brandon, SD

Census Place

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2024 Population
10,996
US Senator
John Thune
Republican Party
US Senator
Mike Rounds
Republican Party
2024 Median Age
36.7
2.65% 1-year decrease
2024 Poverty Rate
1.43%
45.1% 1-year decrease
2024 Median Household Income
$110,806
5.72% 1-year growth
2024 Median Property Value
$336,600
6.08% 1-year growth
2024 Employed Population
5,902
2.98% 1-year decline

About

None of the households in Brandon, SD reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

98.9% of the residents in Brandon, SD are U.S. citizens.

In 2024, the median property value in Brandon, SD was $336,600, and the homeownership rate was 80.1%.

Most people in Brandon, SD drove alone to work, and the average commute time was 18.4 minutes. The average car ownership in Brandon, SD was 2 cars per household.

United StatesSouth DakotaMinnehaha County, SDSioux Falls, SDSoutheast South Dakota (Outside Sioux Falls City) PUMA, SD

Population & Diversity

Brandon, SD is home to a population of 11k people, from which 98.9% are citizens. As of 2024, 3.71% of Brandon, SD residents were born outside of the country (408 people).

In 2024, there were 26.3 times more White (Non-Hispanic) residents (9.79k people) in Brandon, SD than any other race or ethnicity. There were 372 Black or African American (Non-Hispanic) and 311 Two Races Including Other (Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

98.9%
2024 Citizenship
99%
2023 Citizenship

As of 2024, 98.9% of Brandon, SD residents were US citizens, which is higher than the national average of 93.2%. In 2023, the percentage of US citizens in Brandon, SD was 99%, meaning that the rate of citizenship has been decreasing.

The following chart shows US citizenship percentages in Brandon, SD compared to that of it's neighboring and parent geographies.

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Diversity

Race and Ethnicity

The 3 largest ethnic groups in Brandon, SD
  1. White (Non-Hispanic)
    9.79k ± 415
  2. Black or African American (Non-Hispanic)
    372 ± 237
  3. Two Races Including Other (Hispanic)
    311 ± 210
5.56%
Hispanic Population
611 people

In 2024, there were 26.3 times more White (Non-Hispanic) residents (9.79k people) in Brandon, SD than any other race or ethnicity. There were 372 Black or African American (Non-Hispanic) and 311 Two Races Including Other (Hispanic) residents, the second and third most common ethnic groups.

5.56% of the people in Brandon, SD are hispanic (611 people).

The following chart shows the 8 races represented in Brandon, SD as a share of the total population.

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Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for South Dakota.
Most Common Origin
  1. Mexico
    3,626 ± 1,475 people
  2. Guatemala
    2,932 ± 1,327 people
  3. Ethiopia
    2,627 ± 1,257 people

In 2023, the most common birthplace for the foreign-born residents of South Dakota was Mexico, the natal country of 3,626 South Dakota residents, followed by Guatemala with 2,932 and Ethiopia with 2,627.

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Foreign-Born Population

3.71%
2024 Foreign-Born Population
408 people
3.84%
2023 Foreign-Born Population
422 people

As of 2024, 3.71% of Brandon, SD residents (408 people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in Brandon, SD was 3.84%, meaning that the rate has been decreasing.

The following chart shows the percentage of foreign-born residents in Brandon, SD compared to that of it's neighboring and parent geographies.

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Military

Veterans

Most Common Service Period
  1. Vietnam
    228 ± 117
  2. Gulf War (2001-)
    227 ± 130
  3. Gulf War (1990s)
    32 ± 41

Brandon, SD has a large population of military personnel who served in Vietnam, 1 times greater than any other conflict.

The chart shows the distribution of veterans by conflict in Brandon, SD.

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Economy

The economy of Brandon, SD employs 5.9k people. In 2024, the largest industries in Brandon, SD were Health Care & Social Assistance (1,069 people), Manufacturing (703 people), and Retail Trade (661 people), and the highest paying industries were Information ($105,250), Utilities ($105,227), and Professional, Scientific, & Technical Services ($97,895).

Employment

Occupations

5.9k
2024 Value
± 587
−2.98%
1 Year decline
± 14.2%

From 2023 to 2024, employment in Brandon, SD declined at a rate of −2.98%, from 6.08k employees to 5.9k employees.

The most common job groups, by number of people living in Brandon, SD, are Office & Administrative Support Occupations (717 people), Management Occupations (635 people), and Business & Financial Operations Occupations (484 people). This chart illustrates the share breakdown of the primary jobs held by residents of Brandon, SD.

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Unemployment Insurance Claims

Data is only available at the state level. Showing data for South Dakota.

This chart shows weekly unemployment insurance claims in South Dakota (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Industries

Employment by Industries

5.9k
2024 Value
± 587
−2.98%
1 Year decline
± 14.2%

From 2023 to 2024, employment in Brandon, SD declined at a rate of −2.98%, from 6.08k employees to 5.9k employees.

The most common employment sectors for those who live in Brandon, SD, are Health Care & Social Assistance (1,069 people), Manufacturing (703 people), and Retail Trade (661 people). This chart shows the share breakdown of the primary industries for residents of Brandon, SD, though some of these residents may live in Brandon, SD and work somewhere else. Census data is tagged to a residential address, not a work address.

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Median Earnings by Industry

$70,448
Median earning men ± $8,638
$46,316
Median earning women ± $6,263

The industries with the best median earnings for men in 2024 are Information ($123,971), Transportation & Warehousing, & Utilities ($105,458), and Public Administration ($99,028).

The industries with the best median earnings for women in 2024 are Information ($59,653), Public Administration ($57,292), and Manufacturing ($54,745).

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Employment by Industry Sector

Data is only available at the state level. Showing data for South Dakota.
Y-Axis
2.37%
Year-over-year growth
Employment change between February 2022 and February 2023

As of February 2023, there are 450k people employed in South Dakota. This represents a 2.37% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 8.96%.

The following chart shows monthly employment numbers for each industry sector in South Dakota.

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Housing & Living

The median property value in Brandon, SD was $336,600 in 2024, which is 1.01 times larger than the national average of $332,700. Between 2023 and 2024 the median property value increased from $317,300 to $336,600, a 6.08% increase. The homeownership rate in Brandon, SD is 80.1%, which is higher than the national average of 65.2%.

People in Brandon, SD have an average commute time of 18.4 minutes, and they drove alone to work. Car ownership in Brandon, SD is approximately the same as the national average, with an average of 2 cars per household.

Housing

Property

$336,600
Median Property Value 2024
±$19,154
$3,263
Median Property Taxes
±$348

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Brandon, SD the largest share of households pay taxes in the $3k+ range.

The chart underneath the paragraph shows the property taxes in Brandon, SD compared to it's parent and neighbor geographies.

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Rent vs Own

80.1%
Homeownership
2024
68.6%
Homeowners with Mortgage
2024

In 2024, 80.1% of the housing units in Brandon, SD were occupied by their owner. This percentage declined from the previous year's rate of 80.3%.

This chart shows the percentage of owner in Brandon, SD compared it's parent and neighboring geographies.

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Equity

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.
$110,806
Median Household Income
± $10,346
4.07k
Number of Households
± 477

In 2024, the median household income of the 4.07k households in Brandon, SD grew to $110,806 from the previous year's value of $104,806.

The following chart displays the households in Brandon, SD distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

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Wage Distribution

The closest comparable wage GINI for Brandon, SD is from South Dakota.
0.443
2023 Wage GINI in South Dakota
0.438
2022 Wage GINI in South Dakota

In 2023, the income inequality in South Dakota was 0.443 according to the GINI calculation of the wage distribution. Income inequality had a 1.14% growth from 2022 to 2023, which means that wage distribution grew somewhat less even. The GINI for South Dakota was lower than than the national average of 0.476. In other words, wages are distributed more evenly in South Dakota in comparison to the national average.

This chart shows the number of workers in South Dakota across various wage buckets compared to the national average.

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Transportation

Commuter Transportation

Most Common Commute in 2024
  1. Drove Alone (71.9%)
  2. Worked At Home (18.8%)
  3. Carpooled (6.11%)

In 2024, 71.9% of workers in Brandon, SD drove alone to work, followed by those who worked at home (18.8%) and those who carpooled to work (6.11%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

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Commute Time

18.4 minutes
Average Travel Time

Using averages, employees in Brandon, SD have a shorter commute time (18.4 minutes) than the normal US worker (26.4 minutes). Additionally, 0.753% of the workforce in Brandon, SD have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Brandon, SD compares to that of it's neighboring and parent geographies.

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Car Ownership

2 cars
Average Number

The following chart displays the households in Brandon, SD distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Brandon, SD have 2 cars.

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Poverty

Poverty & Diversity

1.43% of the population for whom poverty status is determined in Brandon, SD (157 out of 11k people) live below the poverty line, a number that is lower than the national average of 12.5%. The largest demographic living in poverty are Males 55 - 64, followed by Males 45 - 54 and then Females 45 - 54.

The most common racial or ethnic group living below the poverty line in Brandon, SD is White, followed by Black and Native American.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

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Health

95.4% of the population of Brandon, SD has health coverage, with 68.8% on employee plans, 3.07% on Medicaid, 11.6% on Medicare, 9.53% on non-group plans, and 2.3% on military or VA plans.

Primary care physicians in South Dakota see 1,252 patients per year on average, which represents a 0% change from the previous year (1,252 patients). Compare this to dentists who see 1561 patients per year, and mental health providers who see 409 patients per year.

By gender, of the total number of insured persons, 51.9% were men and 48.1% were women.

Coverage

Health Care Diversity

In 2024, insured persons according to age ranges were distributed in 33.4% under 18 years, 14.4% between 18 and 34 years, 37.8% between 35 and 64 years, and 14.5% over 64 years.

By gender, of the total number of insured persons, 51.9% were men and 48.1% were women.

The following chart shows the number of people with health coverage by gender.

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Uninsured People

4.62%
Uninsured
68.8%
Employer Coverage
3.07%
Medicaid
11.6%
Medicare
9.53%
Non-Group
2.3%
Military or VA

Between 2023 and 2024, the percent of uninsured citizens in Brandon, SD declined by 17.5% from 5.6% to 4.62%.

The following chart shows how the percent of uninsured individuals in Brandon, SD changed over time compared with the percent of individuals enrolled in various types of health insurance.

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