Marketing

Contains Stem Majors

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Total Degrees​
Awarded in 2022
52,078
declining 1.58%
Average Wage
$105,798
growing 8.23%
People in Workforce
11.9M
growing 2.36%
Average Employee Age
43.9
growing 0.00756%

About

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Business

Institutions

Information about the types of higher education institutions that grant degrees in Marketing and the types of students that study this field.

The most common sector, by number of institutions, that offers Marketing programs are Private not-for-profit, 4-year or above institutions (518 total). N/A

Growth in Awarded Degrees

Counties with the Fastest Growing Number of Degrees Awarded
  1. Cecil County, MD
    900%
  2. Bradley County, TN
    900%
  3. Fresno County, CA
    700%

This map shows the counties in the United States colored by the highest growth in degrees awarded for Marketing.

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Employment

Information on the businesses and industries that employ Business graduates and on wages and locations for those in the field.

The average salary for Business majors is $105,798 and the most common occupations are Accountants & auditors, Other managers, and Financial managers.

The industry that employs the most Business majors is Elementary & secondary schools, though the highest paying industry, by average wage, is Internet publishing, broadcasting & web search portals.

Yearly Income for Common Jobs

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.
$105,798
Average Wage in Workforce
± $772
8.23%
1 Year Growth
± 0.957%

The average salary for Business majors is $105,798 and the most common occupations are Accountants & auditors, Other managers, and Financial managers.

This chart shows the average annual salaries of the most common occupations for Business majors.

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Highest Paying Locations

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.
Highest Paying Pumas
  1. NYC-Manhattan Community District 7--Upper West Side PUMA, NY
    $247,539
  2. NYC-Manhattan Community Districts 1 & 2--Financial District & Greenwich Village PUMA, NY
    $236,178
  3. Western Central PUMA, CT
    $226,466

This map shows the public use micro areas (PUMAs) in the United States colored by the average salary of Business majors.

Note that the census collects information tied to where people live, not where they work. It is possible that Business majors live and work in the same place, but it is also possible that they live and work in two different places.

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Most Common

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.

The most common occupations Business majors, by number of employees, are Accountants & auditors, Other managers, and Financial managers.

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Most Specialized

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.

Compared to other majors, there are an unusually high number of Business majors working as Accountants & auditors, Financial analysts, and Financial examiners.

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Highest Paid

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.

The highest paid occupations by median income for Business majors are Surgeons, Physicians, and Chief executives & legislators.

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Occupations by Share

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.
11.9M
2022 Workforce
± 81,438
2.36%
1 Year Growth
± 0.948%

The number of Business graduates in the workforce has been growing at a rate of 2.36%, from 11.7M in 2021 to 11.9M in 2022.

The largest single share of Business graduates go on to work as Accountants & auditors (9.23%). This chart shows the various jobs filled by those with a major in Business by share of the total number of graduates.

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Most Common

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.

The most common industries that employ Business majors, by number of employees, are Elementary & secondary schools, Accounting, tax preparation, bookkeeping & payroll services, and Computer Systems Design.

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Highest Paid

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.

The highest paying industries of Business majors, by average wage, are Internet publishing, broadcasting & web search portals, Securities, commodities, funds, trusts & other financial investments, and Oil & gas extraction.

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Industries by Share

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.
11.9M
2022 Workforce
± 81,438
2.36%
1 Year Growth
± 0.948%

The number of Business graduates in the workforce has been growing at a rate of 2.36%, from 11.7M in 2021 to 11.9M in 2022.

The industry which employs the most Business graduates by share is Elementary & secondary schools, followed by Accounting, tax preparation, bookkeeping & payroll services. This visualization shows the industries that hire those who major in Business.

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Specialty Locations

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.
PUMAS with a relatively high number of Business majors
  1. Chicago City (North)--Lake View & Lincoln Park PUMA, IL
    3.03
  2. Atlanta Regional Commission (Central)--Fulton County (Central)--Sandy Springs City PUMA, GA
    2.89
  3. NYC-Manhattan Community Districts 5 & 6--Midtown, East Midtown, & Flatiron PUMA, NY
    2.87

This map shows the public use micro areas (PUMAs) in the United States where there are a relatively high population of Business majors.

Note that the census collects information tied to where people live, not where they work. It is possible that Business majors live and work in the same place, but it is also possible that they live and work in two different places.

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Diversity

Demographic information for those who earn a degree in Business in the United States.

The average age of a person in the workforce with a degree in Business is 43.9.

N/A

Workforce Age

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.
43.9
Average Age in 2022
± 0.0912 Years
0.00756%
1 Year Change
± 0.294%

This chart shows distribution of ages for employees with a degree in Business. The most common ages of employees with this major are 40 and 36 years old, which represent 2.65% and 2.62% of the population, respectively.

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Workforce Degrees

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.

The most common degree types held by the working population in Business are Bachelors Degree, Masters Degree, and Professional degree.

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Global Diversity

The closest comparable data for the 4 Digit Course Marketing is from the 2 Digit Course Business.
Most Common Countries of Origin
  1. India
    177,507 degree recipients
  2. Mexico
    149,786 degree recipients
  3. Philippines
    140,210 degree recipients
High Relative Number of Students
  1. Mongolia
    2.8 times more than expected
  2. Norway
    2.59 times more than expected
  3. Zimbabwe
    2.49 times more than expected

There are a relatively high number of people that were born in Mongolia that hold Business degrees (2.8 times more than expected), and the most common country of origin by total numbers for non-US students earning a degree in this field is India (177,507 degree recipients).

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