Advertising & promotions managers

Detailed Occupation

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    2024 Workforce
    64.3k
    Average Age
    39.1
    Estimated Job Growth
    −2.22%
    10-year projection
    Average Salary
    $114,343
    Average Male Salary
    $132,994
    Average Female Salary
    $99,436

    Employment

    Employment and salary information for the Advertising & promotions managers workforce. Advertising & promotions managers workforce in 2024 was 64,255 people, of which 55.6% were women and 44.4% were men.

    Advertising & promotions managers are paid most in NYC-Brooklyn Community District 8--Crown Heights (North) PUMA, NY but are relatively concentrated in Hudson County (Northeast)--Union City & Hoboken PUMA, NJ.

    Employment Over Time

    Metric
    Grouping
    28,543
    Male Workforce
    ± 4.15k
    35,712
    Female Workforce
    ± 4.64k

    The Advertising & promotions managers workforce in 2024 was 64,255 people (55.6% women and 44.4% men). This implies an average annual growth of 26.9% between 2014 (50,619) and 2024 (64,255).

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    Employment by Location

    Level
    Metric

    This map shows the states in the United States shaded by average wage for Advertising & promotions managers.

    During 2024, the states that concentrated the best average annual wage were Nebraska ($187,197), New York ($154,491), and New Jersey ($152,562).

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    Yearly Wage Ranking

    $114,343
    AVERAGE WAGE
    #65 in the ranking (2014)
    $69,878
    NATIONAL AVERAGE WAGE
    For all occupations across the US

    In 2024, Advertising & promotions managers earned an average of $114,343, $44,466 more than the average national salary of $69,878

    The graph shows the ranking of Advertising & promotions managers in relation to all Detailed Occupation in 2014.

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    Wage Distribution

    Gender
    0.399
    WAGE GINI

    In 2024, Advertising & promotions managers had a wage GINI coefficient of 0.399, which is lower than the national average of 0.474. In other words, wages are distributed more evenly for Advertising & promotions managers (shown in red) than for the overall labor force (shown in gray).

    The graphic shows the distribution of average salaries by buckets for Advertising & promotions managers compared to the entire workforce in the country.

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    Industry

    Information on the industries that employ Advertising & promotions managers and on wages for those in the field. Advertising, public relations & related services is the industry that employs the most Advertising & promotions managers, both by share and by number, though the highest paid industry for Advertising & promotions managers, by average wage, is Data processing, hosting & related services ($378,560).

    Occupations by Industries

    Metric
    Value
    64.3k
    2024 Workforce
    ± 6,222
    1.7%
    1 YEAR GROWTH
    ± 13.5%

    This graphic shows the share of Advertising & promotions managers employed by various industries. Advertising, public relations & related services employs the largest share of Advertising & promotions managers at 87.1%, followed by Broadcasting & content providers with 5.81% and Religious organizations with 3.96%.

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    Diversity

    Demographic information on Advertising & promotions managers in the US. The workforce of Advertising & promotions managers in 2024 was 64,255 people, with 55.6% woman, and 44.4% men. The average age of male Advertising & promotions managers in the workforce is 41.1 and of female Advertising & promotions managers is 37.5, and the most common race/ethnicity for Advertising & promotions managers is White.

    Gender and Age

    Metric

    The workforce of Advertising & promotions managers in 2024 was 64,255 people, with 55.6% woman, and 44.4% men.

    The age ranges that concentrated the largest workforce were 25 to 29 years (12,224 people), 30 to 34 years (11,175  people), and 35 to 39 years (9,085 people). Among them they concentrated 50.9% of the total workforce.

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    Ethnicity

    Gender

    In 2024, 9.63% of Advertising & promotions managers workers were Hispanic and 90.4% non-Hispanic.

    The treemap shows the distribution of Hispanic workers according to their origin, highlighting Mexican (37.8%), Puerto Rican (23.2)%, and All Other Spanish/Hispanic/Latino (9.22)%

    You can review this information by gender using the selectors above.

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    Races

    In 2024, 76.4% of the Advertising & promotions managers workforce were White, of which 55.7% were women and 44.3% men. Other races that concentrated a significant number of workers were Two or More Races (8.27%) and Black (6.56%).

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    Education & Skills

    Data on higher education choices for Advertising & promotions managers from The Department of Education and Census Bureau. The most common major for Advertising & promotions managers is Communications but the most specialized major according to RCA in 2024 were Communications.

    Among the necessary skills for Advertising & promotions managers, Active Listening stands, but the revealed comparative advantage (RCA) shows that Advertising & promotions managers need more than the average amount of Management of Financial Resources.

    Majors

    ACS PUMS data only shows the major for bachelor's degrees. However, we can filter the data based on highest degree obtained.
    Type of Majors
    Degree

    The most common majors achieved by Advertising & promotions managers in 2024 (counting all academic degrees) were Communications (14,727 people), Business (13,214 people), and Visual & Performing Arts (4,839 people).

    You can review this information for different academic grades by modifying the option selected in the selector above.

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    Education Levels

    Metric

    The main educational levels achieved by the Advertising & promotions managers workers were Bachelors Degree (42,900 people), Graduate Degree (9,262 people), and Some college (5,568 people).

    The graphic shows the Advertising & promotions managers workforce by gender and educational level.

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    Skills

    Chart
    Value

    Data on the critical and distinctive skills necessary for Advertising & promotions managers from the Bureau of Labor Statistics. Advertising & promotions managers need many skills, but most especially Active Listening, Speaking, Critical Thinking.

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    Projections

    Projections on job growth for Advertising and Promotions Managers from the Bureau of Labor Statistics. The 10-year national workforce is projected to grow 3.07%, but Advertising and Promotions Managers are expected to see a growth of −2.22% over the same period. This occupation is expected to grow less than the national average.

    Job Growth

    For growth projections, the closest comparible industry reported by the Bureau of Labor Statistics is Advertising and Promotions Managers.
    −2.22%
    Estimated Job Growth
    10-year Projection
    3.07%
    National Growth
    10-year Projection

    This line chart shows the projected 10-year growth in the number of jobs for Advertising & promotions managers. This profession is expected to grow less than than 3.07%, the average rate of national job growth.

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