Willow Lake, SD

Census Place

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    2024 Population
    433
    US Senator
    John Thune
    Republican Party
    US Senator
    Mike Rounds
    Republican Party
    US Representative
    Dusty Johnson
    Republican Party
    2024 Median Age
    17.5
    8.02% 1-year increase
    2024 Poverty Rate
    1.15%
    5.08% 1-year increase
    2024 Median Household Income
    $72,875
    14% 1-year growth
    2024 Median Property Value
    $149,000
    0.667% 1-year decline
    2024 Employed Population
    140
    2.78% 1-year decline

    About

    None of the households in Willow Lake, SD reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

    97.5% of the residents in Willow Lake, SD are U.S. citizens.

    In 2024, the median property value in Willow Lake, SD was $149,000, and the homeownership rate was 62.2%.

    Most people in Willow Lake, SD drove alone to work, and the average commute time was 22.5 minutes. The average car ownership in Willow Lake, SD was 4 cars per household.

    United StatesSouth DakotaClark County, SDNortheast South Dakota PUMA, SD

    Population & Diversity

    Willow Lake, SD is home to a population of 433 people, from which 97.5% are citizens. As of 2024, 2.54% of Willow Lake, SD residents were born outside of the country (11 people).

    In 2024, there were 25.6 times more White (Non-Hispanic) residents (410 people) in Willow Lake, SD than any other race or ethnicity. There were 16 Black or African American (Non-Hispanic) and 7 Two Races Including Other (Hispanic) residents, the second and third most common ethnic groups.

    Population & Diversity

    Citizenship

    97.5%
    2024 Citizenship
    95.8%
    2023 Citizenship

    As of 2024, 97.5% of Willow Lake, SD residents were US citizens, which is higher than the national average of 93.2%. In 2023, the percentage of US citizens in Willow Lake, SD was 95.8%, meaning that the rate of citizenship has been increasing.

    The following chart shows US citizenship percentages in Willow Lake, SD compared to that of it's neighboring and parent geographies.

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    Diversity

    Race and Ethnicity

    The 3 largest ethnic groups in Willow Lake, SD
    1. White (Non-Hispanic)
      410 ± 166
    2. Black or African American (Non-Hispanic)
      16 ± 32
    3. Two Races Including Other (Hispanic)
      7 ± 15
    1.62%
    Hispanic Population
    7 people

    In 2024, there were 25.6 times more White (Non-Hispanic) residents (410 people) in Willow Lake, SD than any other race or ethnicity. There were 16 Black or African American (Non-Hispanic) and 7 Two Races Including Other (Hispanic) residents, the second and third most common ethnic groups.

    1.62% of the people in Willow Lake, SD are hispanic (7 people).

    The following chart shows the 8 races represented in Willow Lake, SD as a share of the total population.

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    Global Diversity

    The PUMS dataset is not available at the Place level, so we are showing data for South Dakota.
    Most Common Origin
    1. Mexico
      3,429 ± 1,435 people
    2. Guatemala
      2,883 ± 1,316 people
    3. Ethiopia
      2,826 ± 1,303 people

    In 2024, the most common birthplace for the foreign-born residents of South Dakota was Mexico, the natal country of 3,429 South Dakota residents, followed by Guatemala with 2,883 and Ethiopia with 2,826.

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    Foreign-Born Population

    2.54%
    2024 Foreign-Born Population
    11 people
    4.62%
    2023 Foreign-Born Population
    21 people

    As of 2024, 2.54% of Willow Lake, SD residents (11 people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in Willow Lake, SD was 4.62%, meaning that the rate has been decreasing.

    The following chart shows the percentage of foreign-born residents in Willow Lake, SD compared to that of it's neighboring and parent geographies.

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    Military

    Veterans

    Most Common Service Period
    1. Gulf War (2001-)
      10 ± 21
    2. Vietnam
      8 ± 16
    3. Gulf War (1990s)
      3 ± 11

    Willow Lake, SD has a large population of military personnel who served in Gulf War (2001-), 1.25 times greater than any other conflict.

    The chart shows the distribution of veterans by conflict in Willow Lake, SD.

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    Health

    96.5% of the population of Willow Lake, SD has health coverage, with 41.1% on employee plans, 29.3% on Medicaid, 6.24% on Medicare, 18.7% on non-group plans, and 1.15% on military or VA plans.

    Primary care physicians in South Dakota see 1,252 patients per year on average, which represents a 0% change from the previous year (1,252 patients). Compare this to dentists who see 1561 patients per year, and mental health providers who see 409 patients per year.

    By gender, of the total number of insured persons, 60.7% were men and 39.3% were women.

    Coverage

    Health Care Diversity

    In 2024, insured persons according to age ranges were distributed in 54.7% under 18 years, 17.8% between 18 and 34 years, 18.7% between 35 and 64 years, and 8.78% over 64 years.

    By gender, of the total number of insured persons, 60.7% were men and 39.3% were women.

    The following chart shows the number of people with health coverage by gender.

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    Uninsured People

    3.46%
    Uninsured
    41.1%
    Employer Coverage
    29.3%
    Medicaid
    6.24%
    Medicare
    18.7%
    Non-Group
    1.15%
    Military or VA

    Between 2023 and 2024, the percent of uninsured citizens in Willow Lake, SD declined by 52.2% from 7.25% to 3.46%.

    The following chart shows how the percent of uninsured individuals in Willow Lake, SD changed over time compared with the percent of individuals enrolled in various types of health insurance.

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    Economy

    The economy of Willow Lake, SD employs 140 people. In 2024, the largest industries in Willow Lake, SD were Educational Services (25 people), Construction (19 people), and Wholesale Trade (15 people), and the highest paying industries were Construction ($48,542), Manufacturing ($44,375), and Health Care & Social Assistance ($44,167).

    Employment

    Occupations

    140
    2024 Value
    ± 73
    −2.78%
    1 Year decline
    ± 72.4%

    From 2023 to 2024, employment in Willow Lake, SD declined at a rate of −2.78%, from 144 employees to 140 employees.

    The most common job groups, by number of people living in Willow Lake, SD, are Office & Administrative Support Occupations (23 people), Management Occupations (22 people), and Education Instruction, & Library Occupations (19 people). This chart illustrates the share breakdown of the primary jobs held by residents of Willow Lake, SD.

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    Unemployment Insurance Claims

    Data is only available at the state level. Showing data for South Dakota.

    This chart shows weekly unemployment insurance claims in South Dakota (not-seasonally adjusted) compared with the four states with the most similar impact.

    The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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    Industries

    Employment by Industries

    140
    2024 Value
    ± 73
    −2.78%
    1 Year decline
    ± 72.4%

    From 2023 to 2024, employment in Willow Lake, SD declined at a rate of −2.78%, from 144 employees to 140 employees.

    The most common employment sectors for those who live in Willow Lake, SD, are Educational Services (25 people), Construction (19 people), and Wholesale Trade (15 people). This chart shows the share breakdown of the primary industries for residents of Willow Lake, SD, though some of these residents may live in Willow Lake, SD and work somewhere else. Census data is tagged to a residential address, not a work address.

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    Median Earnings by Industry

    $46,250
    Median earning men ± $8,533
    $43,523
    Median earning women ± $15,918

    The industries with the best median earnings for men in 2024 are Construction ($49,167), Manufacturing ($44,375), and Wholesale Trade ($29,375).

    The industries with the best median earnings for women in 2024 are Educational Services, & Health Care & Social Assistance ($45,500).

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    Employment by Industry Sector

    Data is only available at the state level. Showing data for South Dakota.
    Y-Axis
    2.37%
    Year-over-year growth
    Employment change between February 2022 and February 2023

    As of February 2023, there are 450k people employed in South Dakota. This represents a 2.37% increase in employment when compared to February 2022.

    Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 8.96%.

    The following chart shows monthly employment numbers for each industry sector in South Dakota.

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    Civics

    In the 2024 presidential election, the popular vote in South Dakota went to Donald J. Trump with 63.4% of the vote. The runner-up was Kamala Harris (34.2%), followed by Robert Kennedy (1.68%).

    John Thune and Mike Rounds are the senators currently representing the state of South Dakota. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

    Willow Lake, SD is currently represented by Dusty Johnson in the U.S. house, and members of the House of Representives are elected to 2-year terms.

    Presidential Elections

    Voting results are not available for Willow Lake, SD. Showing the available data for South Dakota.
    2024 Election Results
    1. Donald J. Trump (63.4%)
      Republican Party
    2. Kamala Harris (34.2%)
      Democratic Party
    3. Robert Kennedy (1.68%)
      Independent Party

    In the 2024 presidential election, the popular vote in South Dakota went to Donald J. Trump with 63.4% of the vote. The runner-up was Kamala Harris (34.2%), followed by Robert Kennedy (1.68%).

    The following chart shows the popular vote results in South Dakota for each registered party from 1976 to 2024.

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    Senator Elections

    US Senators from South Dakota

    Senatorial voting results are only available at the state level. Showing data for South Dakota.
    John Thune
    Senator from South Dakota3
    Assumed office on January 3, 2005
    Mike Rounds
    Senator from South Dakota2
    Assumed office on January 3, 2015

    John Thune and Mike Rounds are the senators currently representing South Dakota.

    In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

    The following chart shows elected senators in South Dakota over time, excluding special elections, colored by their political party.

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    US Representative Elections

    US Representatives from Willow Lake, SD

    Dusty Johnson
    District at-large Representative
    Republican Party

    Willow Lake, SD is currently represented by Dusty Johnson (Republican Party).

    Members of the House of Representives are elected to 2-year terms, and the following chart shows the how the member for Willow Lake, SD have changed over time starting in 2008.

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    Housing & Living

    The median property value in Willow Lake, SD was $149,000 in 2024, which is 0.448 times smaller than the national average of $332,700. Between 2023 and 2024 the median property value increased from $150,000 to $149,000, a 0.667% decrease. The homeownership rate in Willow Lake, SD is 62.2%, which is lower than the national average of 65.2%.

    People in Willow Lake, SD have an average commute time of 22.5 minutes, and they drove alone to work. Car ownership in Willow Lake, SD is higher than the national average, with an average of 4 cars per household.

    Housing

    Property

    $149,000
    Median Property Value 2024
    ±$51,858
    $69
    Median Property Taxes
    ±$32

    The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Willow Lake, SD the largest share of households pay taxes in the $2k - $3k range.

    The chart underneath the paragraph shows the property taxes in Willow Lake, SD compared to it's parent and neighbor geographies.

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    Rent vs Own

    62.2%
    Homeownership
    2024
    60.3%
    Homeowners with Mortgage
    2024

    In 2024, 62.2% of the housing units in Willow Lake, SD were occupied by their owner. This percentage grew from the previous year's rate of 60.4%.

    This chart shows the percentage of owner in Willow Lake, SD compared it's parent and neighboring geographies.

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    Equity

    Household Income

    Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.
    $72,875
    Median Household Income
    ± $18,641
    111
    Number of Households
    ± 42

    In 2024, the median household income of the 111 households in Willow Lake, SD grew to $72,875 from the previous year's value of $63,929.

    The following chart displays the households in Willow Lake, SD distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

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    Wage Distribution

    The closest comparable wage GINI for Willow Lake, SD is from South Dakota.
    0.44
    2024 Wage GINI in South Dakota
    0.443
    2023 Wage GINI in South Dakota

    In 2024, the income inequality in South Dakota was 0.44 according to the GINI calculation of the wage distribution. Income inequality had a 0.642% decline from 2023 to 2024, which means that wage distribution grew somewhat more even. The GINI for South Dakota was lower than than the national average of 0.474. In other words, wages are distributed more evenly in South Dakota in comparison to the national average.

    This chart shows the number of workers in South Dakota across various wage buckets compared to the national average.

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    Transportation

    Commuter Transportation

    Most Common Commute in 2024
    1. Drove Alone (71.9%)
    2. Worked At Home (15.6%)
    3. Carpooled (10.9%)

    In 2024, 71.9% of workers in Willow Lake, SD drove alone to work, followed by those who worked at home (15.6%) and those who carpooled to work (10.9%).

    The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

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    Commute Time

    22.5 minutes
    Average Travel Time

    Using averages, employees in Willow Lake, SD have a shorter commute time (22.5 minutes) than the normal US worker (26.4 minutes). Additionally, 3.7% of the workforce in Willow Lake, SD have "super commutes" in excess of 90 minutes.

    The chart below shows how the median household income in Willow Lake, SD compares to that of it's neighboring and parent geographies.

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    Car Ownership

    4 cars
    Average Number

    The following chart displays the households in Willow Lake, SD distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Willow Lake, SD have 4 cars.

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    Poverty

    Poverty & Diversity

    1.15% of the population for whom poverty status is determined in Willow Lake, SD (5 out of 433 people) live below the poverty line, a number that is lower than the national average of 12.5%. The largest demographic living in poverty are Females 75+, followed by Females 65 - 74 and then Females 55 - 64.

    The most common racial or ethnic group living below the poverty line in Willow Lake, SD is White, followed by Black and Native American.

    The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

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