Branson, MO

Metropolitan Statistical Area (MSA)

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2024 Population
56,529
US Senator
Josh Hawley
Republican Party
US Senator
Eric Schmitt
Republican Party
2024 Median Age
42.6
1.43% 1-year increase
2024 Poverty Rate
15.6%
8.33% 1-year increase
2024 Median Household Income
$56,497
3.02% 1-year decline
2024 Median Property Value
$218,800
7.36% 1-year growth
2024 Employed Population
25,941
0.0116% 1-year growth

About

None of the households in Branson, MO reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

98.5% of the residents in Branson, MO are U.S. citizens.

The largest universities in Branson, MO are College of the Ozarks (335 degrees awarded in 2023).

In 2024, the median property value in Branson, MO was $218,800, and the homeownership rate was 67%.

Most people in Branson, MO drove alone to work, and the average commute time was 23.3 minutes. The average car ownership in Branson, MO was 2 cars per household.

Branson, MO borders Harrison, AR and Springfield, MO.

United StatesMissouri

Population & Diversity

Branson, MO is home to a population of 56.5k people, from which 98.5% are citizens. As of 2024, 3.19% of Branson, MO residents were born outside of the country (1.81k people).

In 2024, there were 21.2 times more White (Non-Hispanic) residents (48.1k people) in Branson, MO than any other race or ethnicity. There were 2.27k Two Races Including Other (Hispanic) and 1.57k Two Races Excluding Other, & Three or More Races (Non-Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

98.5%
2024 Citizenship
98.7%
2023 Citizenship

As of 2024, 98.5% of Branson, MO residents were US citizens, which is higher than the national average of 93.2%. In 2023, the percentage of US citizens in Branson, MO was 98.7%, meaning that the rate of citizenship has been decreasing.

The following chart shows US citizenship percentages in Branson, MO compared to that of it's neighboring and parent geographies.

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Diversity

Race and Ethnicity

The 3 largest ethnic groups in Branson, MO
  1. White (Non-Hispanic)
    48.1k ± 320
  2. Two Races Including Other (Hispanic)
    2.27k ± 302
  3. Two Races Excluding Other, & Three or More Races (Non-Hispanic)
    1.57k ± 174
7.62%
Hispanic Population
4.31k people

In 2024, there were 21.2 times more White (Non-Hispanic) residents (48.1k people) in Branson, MO than any other race or ethnicity. There were 2.27k Two Races Including Other (Hispanic) and 1.57k Two Races Excluding Other, & Three or More Races (Non-Hispanic) residents, the second and third most common ethnic groups.

7.62% of the people in Branson, MO are hispanic (4.31k people).

The following chart shows the 8 races represented in Branson, MO as a share of the total population.

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Global Diversity

The PUMS dataset is not available at the MSA level, so we are showing data for Missouri.
Most Common Origin
  1. Mexico
    41,951 ± 5,011 people
  2. India
    23,410 ± 3,749 people
  3. China
    17,257 ± 3,221 people

In 2023, the most common birthplace for the foreign-born residents of Missouri was Mexico, the natal country of 41,951 Missouri residents, followed by India with 23,410 and China with 17,257.

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Foreign-Born Population

3.19%
2024 Foreign-Born Population
1.81k people
3.13%
2023 Foreign-Born Population
1.76k people

As of 2024, 3.19% of Branson, MO residents (1.81k people) were born outside of the United States, which is approximately the same as the national average of 14%. In 2023, the percentage of foreign-born citizens in Branson, MO was 3.13%, meaning that the rate has been increasing.

The following chart shows the percentage of foreign-born residents in Branson, MO compared to that of it's neighboring and parent geographies.

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Military

Veterans

Most Common Service Period
  1. Vietnam
    1,674 ± 231
  2. Gulf War (1990s)
    612 ± 199
  3. Gulf War (2001-)
    377 ± 123

Branson, MO has a large population of military personnel who served in Vietnam, 2.74 times greater than any other conflict.

The chart shows the distribution of veterans by conflict in Branson, MO.

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Economy

The economy of Branson, MO employs 25.9k people. In 2024, the largest industries in Branson, MO were Retail Trade (3,649 people), Accommodation & Food Services (3,124 people), and Health Care & Social Assistance (2,635 people), and the highest paying industries were Utilities ($74,839), Mining, Quarrying, & Oil & Gas Extraction ($56,100), and Public Administration ($47,439).

Employment

Occupations

25.9k
2024 Value
± 1,214
0.0116%
1 Year growth
± 6.86%

From 2023 to 2024, employment in Branson, MO grew at a rate of 0.0116%, from 25.9k employees to 25.9k employees.

The most common job groups, by number of people living in Branson, MO, are Sales & Related Occupations (3,692 people), Management Occupations (2,774 people), and Office & Administrative Support Occupations (2,768 people). This chart illustrates the share breakdown of the primary jobs held by residents of Branson, MO.

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Unemployment Insurance Claims

Data is only available at the state level. Showing data for Missouri.

This chart shows weekly unemployment insurance claims in Missouri (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Industries

Employment by Industries

25.9k
2024 Value
± 1,214
0.0116%
1 Year growth
± 6.86%

From 2023 to 2024, employment in Branson, MO grew at a rate of 0.0116%, from 25.9k employees to 25.9k employees.

The most common employment sectors for those who live in Branson, MO, are Retail Trade (3,649 people), Accommodation & Food Services (3,124 people), and Health Care & Social Assistance (2,635 people). This chart shows the share breakdown of the primary industries for residents of Branson, MO, though some of these residents may live in Branson, MO and work somewhere else. Census data is tagged to a residential address, not a work address.

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Median Earnings by Industry

$36,931
Median earning men ± $3,302
$29,874
Median earning women ± $1,559

The industries with the best median earnings for men in 2024 are Finance & Insurance, & Real Estate & Rental & Leasing ($47,727), Wholesale Trade ($46,716), and Public Administration ($46,643).

The industries with the best median earnings for women in 2024 are Public Administration ($49,219), Transportation & Warehousing, & Utilities ($47,757), and Wholesale Trade ($42,629).

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Employment by Industry Sector

Data is only available at the state level. Showing data for Missouri.
Y-Axis
2.17%
Year-over-year growth
Employment change between February 2022 and February 2023

As of February 2023, there are 2.94M people employed in Missouri. This represents a 2.17% increase in employment when compared to February 2022.

Right after the beginning of the COVID-19 pandemic, during April 2020, a general dip can be seen across industry sectors, resulting in an overall decline in employment by 11.8%.

The following chart shows monthly employment numbers for each industry sector in Missouri.

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Establishments by Size

The industries with the most establishments
  1. 159
    Retail Trade
  2. 132
    Real Estate and Rental and Leasing
  3. 112
    Retail Trade

The visualization shows the distribution of establishments by industry and by size according to the number of employees.

The visualization shows the number of establishments and its share across establishment sizes.

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Payroll by Industry Sector

The industries with the highest total annual payroll
  1. $249k
    Accommodation and Food Services
  2. $160k
    Health Care and Social Assistance
  3. $145k
    Retail Trade

The chart shows the total annual payroll and the average annual payroll by industry.

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Civics

In the 2024 presidential election, the popular vote in Missouri went to Donald J. Trump with 58.5% of the vote. The runner-up was Kamala Harris (40.1%), followed by Chase Oliver (0.797%).

Josh Hawley and Eric Schmitt are the senators currently representing the state of Missouri. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Missouri is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

Presidential Elections

Voting results are not available for Branson, MO. Showing the available data for Missouri.
2024 Election Results
  1. Donald J. Trump (58.5%)
    Republican Party
  2. Kamala Harris (40.1%)
    Democratic Party
  3. Chase Oliver (0.797%)
    Libertarian Party

In the 2024 presidential election, the popular vote in Missouri went to Donald J. Trump with 58.5% of the vote. The runner-up was Kamala Harris (40.1%), followed by Chase Oliver (0.797%).

The following chart shows the popular vote results in Missouri for each registered party from 1976 to 2024.

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Senator Elections

US Senators from Missouri

Senatorial voting results are only available at the state level. Showing data for Missouri.
Josh Hawley
Senator from Missouri1
Assumed office on January 3, 2019
Eric Schmitt
Senator from Missouri3
Assumed office on January 3, 2023

Josh Hawley and Eric Schmitt are the senators currently representing Missouri.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Missouri over time, excluding special elections, colored by their political party.

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Education

In 2023, universities in Branson, MO awarded 335 degrees. The student population of Branson, MO in 2023 is skewed towards women, with 625 male students and 802 female students.

Most students graduating from Universities in Branson, MO are White (283 and 86.8%), Two or More Races (15 and 4.6%), Unknown (8 and 2.45%), and Hispanic or Latino (6 and 1.84%).

The largest universities in Branson, MO by number of degrees awarded are College of the Ozarks (335 and 100%).

The most popular majors in Branson, MO are General Psychology (23 and 6.87%), General Business Administration & Management (23 and 6.87%), and Registered Nursing (17 and 5.07%).

The median tuition cost in Branson, MO for private four year colleges is $20,800.

Admissions & Enrollments

Applicants, Admissions & Enrolled

University
Measure

In 2023 in Branson, MO, the percentage of applicants admitted was 14.9%, while the percentage of admitted who enrolled was 69%. The number of students enrolled in 2023 was 1,427 (43.8% men and 56.2% women).

The line chart  shows the evolution of the percentage of applicants admitted, admitted who enrolled or the number of students enrolled according to the option selected in the upper button.

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Enrollments by Gender and Races

Universities

In 2023 there were 1,427 students enrolled in Branson, MO, 43.8% men and 56.2% women.

By race, the largest number of students enrolled was concentrated in White with 1,240 records, of which 56% were women and 44% men.

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Completions

Concentrations

Most Common
  1. General Psychology
    23 degrees awarded
  2. General Business Administration & Management
    23 degrees awarded
  3. General Animal Sciences
    17 degrees awarded

In 2023, the most common concentation for Bachelors Degree recipients in Branson, MO was General Psychology with 23 degrees awarded.

This visualization illustrates the percentage of students graduating with a Bachelors Degree from schools in Branson, MO according to their major.

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Universities

Gender
Race
College of the Ozarks
Largest Universities by degrees awarded
335 degrees awarded

In 2023, the institution with the largest number of graduating students was College of the Ozarks with 335 degrees awarded.

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Student Diversity

University

In 2023, 129 men were awarded degrees from institutions in Branson, MO, which is 0.626 times less than the 206 female students who received degrees in the same year.

In 2023, the most common race/ethnicity group awarded degrees at institutions was White students. These 283 degrees mean that there were 18.9 times more degrees awarded to White students then the next closest race/ethnicity group, Two or More Races, with 15 degrees awarded.

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Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

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Tuition

Average Net Price by Sector

Universities

Private not-for-profit, 4-year or above ($20,800) is the sector with the highest median state tuition in 2023.

Private not-for-profit, 4-year or above ($490) is the sector with the highest median state fee in 2023.

Private not-for-profit, 4-year or above ($1,100) is the sector with the highest average net price of books and supplies.

The graph shows the average net price by sector and year.

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Housing & Living

The median property value in Branson, MO was $218,800 in 2024, which is 0.658 times smaller than the national average of $332,700. Between 2023 and 2024 the median property value increased from $203,800 to $218,800, a 7.36% increase. The homeownership rate in Branson, MO is 67%, which is higher than the national average of 65.2%.

People in Branson, MO have an average commute time of 23.3 minutes, and they drove alone to work. Car ownership in Branson, MO is approximately the same as the national average, with an average of 2 cars per household.

Housing

Property

$218,800
Median Property Value 2024
±$7,933
$15,275
Median Property Taxes
±$825

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Branson, MO the largest share of households pay taxes in the < $800 range.

The chart underneath the paragraph shows the property taxes in Branson, MO compared to it's parent and neighbor geographies.

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Rent vs Own

67%
Homeownership
2024
64.6%
Homeowners with Mortgage
2024

In 2024, 67% of the housing units in Branson, MO were occupied by their owner. This percentage grew from the previous year's rate of 66.9%.

This chart shows the percentage of owner in Branson, MO compared it's parent and neighboring geographies.

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Equity

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.
$56,497
Median Household Income
± $3,805
22.8k
Number of Households
± 1,099

In 2024, the median household income of the 22.8k households in Branson, MO declined from $56,497 from the previous year's value of $58,258.

The following chart displays the households in Branson, MO distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

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Wage Distribution

The closest comparable wage GINI for Branson, MO is from Missouri.
0.451
2023 Wage GINI in Missouri
0.455
2022 Wage GINI in Missouri

In 2023, the income inequality in Missouri was 0.451 according to the GINI calculation of the wage distribution. Income inequality had a 0.848% decline from 2022 to 2023, which means that wage distribution grew somewhat more even. The GINI for Missouri was lower than than the national average of 0.476. In other words, wages are distributed more evenly in Missouri in comparison to the national average.

This chart shows the number of workers in Missouri across various wage buckets compared to the national average.

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Transportation

Commuter Transportation

Most Common Commute in 2024
  1. Drove Alone (72.8%)
  2. Carpooled (14%)
  3. Worked At Home (8.95%)

In 2024, 72.8% of workers in Branson, MO drove alone to work, followed by those who carpooled to work (14%) and those who worked at home (8.95%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

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Commute Time

23.3 minutes
Average Travel Time

Using averages, employees in Branson, MO have a shorter commute time (23.3 minutes) than the normal US worker (26.4 minutes). Additionally, 2.33% of the workforce in Branson, MO have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Branson, MO compares to that of it's neighboring and parent geographies.

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Car Ownership

2 cars
Average Number

The following chart displays the households in Branson, MO distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Branson, MO have 2 cars.

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Poverty

Poverty & Diversity

15.6% of the population for whom poverty status is determined in Branson, MO (8.56k out of 54.8k people) live below the poverty line, a number that is higher than the national average of 12.5%. The largest demographic living in poverty are Males 25 - 34, followed by Females 55 - 64 and then Females 25 - 34.

The most common racial or ethnic group living below the poverty line in Branson, MO is White, followed by Hispanic and Other.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

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Health

85.4% of the population of Branson, MO has health coverage, with 34.5% on employee plans, 17.6% on Medicaid, 18.4% on Medicare, 12.8% on non-group plans, and 2.06% on military or VA plans.

Primary care physicians in Missouri see 1,421 patients per year on average, which represents a 0% change from the previous year (1,421 patients). Compare this to dentists who see 1596 patients per year, and mental health providers who see 382 patients per year.

By gender, of the total number of insured persons, 48.2% were men and 51.8% were women.

Coverage

Patient to Clinician Ratios

Data is only available at the state level. Showing data for Missouri.
1,421 to 1
Patient to Primary Care Physician Ratio in Missouri

Primary care physicians in Missouri see an average of 1,421 patients per year. This represents a 0% change from the previous year (1,421 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Missouri in comparison to its neighboring geographies.

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Health Care Diversity

In 2024, insured persons according to age ranges were distributed in 22.4% under 18 years, 19.7% between 18 and 34 years, 35.4% between 35 and 64 years, and 22.5% over 64 years.

By gender, of the total number of insured persons, 48.2% were men and 51.8% were women.

The following chart shows the number of people with health coverage by gender.

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Uninsured People

14.6%
Uninsured
34.5%
Employer Coverage
17.6%
Medicaid
18.4%
Medicare
12.8%
Non-Group
2.06%
Military or VA

Between 2023 and 2024, the percent of uninsured citizens in Branson, MO declined by 1.56% from 14.8% to 14.6%.

The following chart shows how the percent of uninsured individuals in Branson, MO changed over time compared with the percent of individuals enrolled in various types of health insurance.

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